{ "id": "1jVzJbB4Byvw7NUK", "meta": { "templateCredsSetupCompleted": true }, "name": "Enrich HubSpot Companies: Firmographics, tech & AI-powered custom attributes", "tags": [], "nodes": [ { "id": "81c10c26-e46e-4af2-ad49-c2007792c8d9", "name": "OpenAI Chat Model", "type": "@n8n/n8n-nodes-langchain.lmChatOpenAi", "position": [ -128, 384 ], "parameters": { "model": { "__rl": true, "mode": "list", "value": "gpt-5.1", "cachedResultName": "gpt-5.1" }, "options": {} }, "credentials": { "openAiApi": { "name": "" } }, "typeVersion": 1.2 }, { "id": "892216a0-c898-4e58-add6-be9114a750d4", "name": "Structured Output Parser", "type": "@n8n/n8n-nodes-langchain.outputParserStructured", "position": [ 64, 384 ], "parameters": { "jsonSchemaExample": "{\n \"website_name\": \"string\",\n \"website_domain\": \"string\",\n \"key_positioning_elements\": [\"string\"],\n \"target_audience\": \"string\",\n \"competitive_positioning_statement\": \"string\",\n \"summary\": \"string\",\n \"feature_1\": \"string\",\n \"feature_2\": \"string\",\n \"feature_3\": \"string\",\n \"pricing_model\": \"string\",\n \"list_of_prices\": [\"string\"],\n \"list_of_pros\": [\"string\"],\n \"list_of_cons\": [\"string\"],\n \"personas_mentioned\": [\"string\"],\n \"value_propositions\": [\"string\"],\n \"results\": [\"string\"]\n}" }, "typeVersion": 1.3 }, { "id": "4cd029da-490b-4c55-a34a-a6d159b991db", "name": "Sona Enrich", "type": "n8n-nodes-base.httpRequest", "onError": "continueRegularOutput", "position": [ 80, 1040 ], "parameters": { "url": "https://api2.sonalabs.com/resource/company/enrich", "options": {}, "sendQuery": true, "sendHeaders": true, "queryParameters": { "parameters": [ { "name": "website", "value": "={{ $json.website_domain.toLowerCase() + (/\\.[a-z]{2,}$/i.test($json.website_domain.toLowerCase()) ? '' : '.com') }}" } ] }, "headerParameters": { "parameters": [ { "name": "x-api-key" }, { "name": "content-type", "value": "application/json" }, { "name": "accept", "value": "application/json" } ] } }, "typeVersion": 4.2 }, { "id": "eff70326-9d2f-4d54-b8e8-9c10d8cb1a5b", "name": "End", "type": "n8n-nodes-base.noOp", "position": [ 208, 944 ], "parameters": {}, "typeVersion": 1 }, { "id": "e6ce8d18-2541-40e1-8391-53f786f13cdc", "name": "Start", "type": "n8n-nodes-base.manualTrigger", "position": [ -800, 160 ], "parameters": {}, "typeVersion": 1 }, { "id": "8f0ba93b-ebfe-45a8-931e-adfd8ed0c82d", "name": "Sticky Note", "type": "n8n-nodes-base.stickyNote", "position": [ -848, -80 ], "parameters": { "width": 640, "height": 752, "content": "## \ud83d\udce5 Step 1: Data Input & Web Scraping\n\n**What happens here:**\n\n- Reads company domains from Google Sheets\n- Scrapes each website's content\n- Extracts and cleans main content\n- Removes navigation, footers, and noise" }, "typeVersion": 1 }, { "id": "24f14c39-7a04-4f9e-ac10-fb44f31b14a6", "name": "Get Company List from Sheet", "type": "n8n-nodes-base.googleSheets", "position": [ -608, 160 ], "parameters": { "options": {}, "sheetName": { "__rl": true, "mode": "list", "value": "gid=0", "cachedResultUrl": "https://docs.google.com/spreadsheets/d/1qUir1c-_YOUR_AWS_SECRET_KEY_HERE#gid=0", "cachedResultName": "Sheet1" }, "documentId": { "__rl": true, "mode": "list", "value": "1qUir1c-_ScMnoYVoQ0W41nsv5IpLW6rjK8HUNqvNnAg", "cachedResultUrl": "https://docs.google.com/spreadsheets/d/1qUir1c-_YOUR_AWS_SECRET_KEY_HERE?usp=drivesdk", "cachedResultName": "example" } }, "credentials": { "googleSheetsOAuth2Api": { "name": "" } }, "typeVersion": 4.6 }, { "id": "ac572ae7-f872-4b8a-8e45-453aa67eaaec", "name": "Scrape Website Content", "type": "n8n-nodes-base.httpRequest", "position": [ -416, 160 ], "parameters": { "url": "={{ ($json['Website Domain'].match(/^https?:\\/\\//) ? $json['Website Domain'] : 'https://' + $json['Website Domain']).toLowerCase() }}", "options": { "batching": { "batch": { "batchSize": 1, "batchInterval": 2000 } } } }, "typeVersion": 4.2 }, { "id": "1bdb07f6-0638-4769-b88b-5f9bd0c14023", "name": "Extract HTML Content", "type": "n8n-nodes-base.html", "position": [ -720, 416 ], "parameters": { "options": {}, "operation": "extractHtmlContent", "extractionValues": { "values": [ { "key": "main_content", "cssSelector": "main, body, article, .main-content, #content, p", "skipSelectors": "script, img, style, nav, footer, header" } ] } }, "typeVersion": 1.2 }, { "id": "5ef72bdd-867a-4cda-98df-e72d50f4d1ee", "name": "Clean & Format Text", "type": "n8n-nodes-base.code", "position": [ -464, 416 ], "parameters": { "jsCode": "// Get all items from the input\nconst items = $input.all();\n\n// Get all website domains from the sheet\nconst sheetData = $('Get Company List from Sheet').all();\n\n// Process each item and match it with the corresponding website domain by index\nconst results = items.map((item, index) => {\n const text = item.json.main_content;\n \n // Split into lines and filter out noise\n const lines = text.split('\\n').filter(line => {\n const trimmed = line.trim();\n \n // Skip empty lines\n if (!trimmed) return false;\n \n // Skip common noise patterns\n if (trimmed.match(/^(Sign In|Book a Demo|Continue|Start for Free|Get a|Learn More)$/i)) return false;\n if (trimmed.includes('javascript:void')) return false;\n if (trimmed.includes('Thank you! Your submission')) return false;\n if (trimmed.includes('Oops! Something went wrong')) return false;\n if (trimmed.match(/^\\[.*?\\]$/)) return false; // Remove [links]\n if (trimmed.match(/^(\u00a9|Terms and conditions|Privacy Policy)/)) return false;\n if (trimmed.match(/^(LinkedIn|Twitter|Facebook)$/)) return false;\n if (trimmed.length < 10) return false; // Skip very short lines\n \n return true;\n });\n \n // Join back and clean up excessive whitespace\n const cleaned = lines.join('\\n').replace(/\\n{3,}/g, '\\n\\n').trim();\n \n return { \n json: { \n main_content: cleaned,\n website_domain: sheetData[index].json['Website Domain']\n } \n };\n});\n\nreturn results;" }, "typeVersion": 2 }, { "id": "3424801c-26e3-4e2b-811e-4b2e2a725c2e", "name": "Analyze with AI", "type": "@n8n/n8n-nodes-langchain.agent", "position": [ -128, 208 ], "parameters": { "text": "=Analyze the following scraped website content and extract structured information. Respond ONLY in valid JSON format with no preamble, no markdown backticks, and no additional text.\n\n**Content to analyze:**\n{{ $json.main_content }}\n\n**Required JSON structure:**\n```json\n{\n \"website_name\": \"Name of the website\"\n \"website_domain\": \"{{ $json.website_domain }}\"\n \"key_positioning_elements\": [\"element 1\", \"element 2\", \"element 3\"],\n \"target_audience\": \"Description of the target audience\",\n \"competitive_positioning_statement\": \"A clear statement of how this product/service positions itself against competitors\",\n \"summary\": \"Brief 2-3 sentence summary of what this company/product does\",\n \"feature_1\": \"First major feature or capability\",\n \"feature_2\": \"Second major feature or capability\",\n \"feature_3\": \"Third major feature or capability\",\n \"pricing_model\": \"Description of pricing model (e.g., freemium, subscription, enterprise, usage-based)\",\n \"list_of_prices\": [\"price tier 1\", \"price tier 2\", \"price tier 3\"],\n \"list_of_pros\": [\"pro 1\", \"pro 2\", \"pro 3\"],\n \"list_of_cons\": [\"con 1\", \"con 2\", \"con 3\"],\n \"personas_mentioned\": [\"persona 1\", \"persona 2\", \"persona 3\"],\n \"value_propositions\": [\"value prop 1\", \"value prop 2\", \"value prop 3\"],\n \"results\": [\"result/outcome 1\", \"result/outcome 2\", \"result/outcome 3\"]\n}\n```\n\n**Instructions:**\n- Extract information directly from the content provided\n- If information is not available, use \"Not mentioned\" or empty array []\n- For pros/cons, infer based on the benefits and potential limitations mentioned\n- For personas, identify job titles, roles, or departments mentioned (e.g., \"Marketing Leaders\", \"Sales Teams\", \"RevOps\")\n- For value propositions, identify the key benefits or outcomes promised\n- For results, extract any metrics, outcomes, or success stories mentioned\n- Keep responses concise and factual\n- Return ONLY the JSON object, nothing else", "options": {}, "promptType": "define", "hasOutputParser": true }, "typeVersion": 2.1 }, { "id": "717ba359-77a2-4f4d-8c55-fc51c7fc9cf4", "name": "Collect AI Results", "type": "n8n-nodes-base.aggregate", "position": [ 304, 496 ], "parameters": { "options": {}, "fieldsToAggregate": { "fieldToAggregate": [ { "fieldToAggregate": "output" } ] } }, "typeVersion": 1 }, { "id": "6c3343b8-98f3-4776-b67a-8cd80069a4b2", "name": "Create Custom HubSpot Fields", "type": "n8n-nodes-base.httpRequest", "onError": "continueRegularOutput", "position": [ -752, 960 ], "parameters": { "url": "https://api.hubapi.com/YOUR_AWS_SECRET_KEY_HERE", "method": "POST", "options": {}, "jsonBody": "{\n \"inputs\": [\n {\n \"name\": \"tech\",\n \"label\": \"Sona: Tech\",\n \"type\": \"string\",\n \"fieldType\": \"textarea\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"tech_categories\",\n \"label\": \"Sona: Tech Categories\",\n \"type\": \"string\",\n \"fieldType\": \"textarea\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"min_estimated_annual_revenue\",\n \"label\": \"Sona: Min Estimated Annual Revenue\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"max_estimated_annual_revenue\",\n \"label\": \"Sona: Max Estimated Annual Revenue\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"sub_industry\",\n \"label\": \"Sona: Sub Industry\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"lat\",\n \"label\": \"Sona: Latitude\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"lng\",\n \"label\": \"Sona: Longitude\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"logo\",\n \"label\": \"Sona: Logo\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"type\",\n \"label\": \"Sona: Type\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"employees_range\",\n \"label\": \"Sona: Employees Range\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"estimated_annual_revenue\",\n \"label\": \"Sona: Estimated Annual Revenue\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"tags\",\n \"label\": \"Sona: Tags\",\n \"type\": \"string\",\n \"fieldType\": \"textarea\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"ips\",\n \"label\": \"Sona: IPs\",\n \"type\": \"string\",\n \"fieldType\": \"textarea\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"category\",\n \"label\": \"Sona: Category\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"sub_category\",\n \"label\": \"Sona: Sub Category\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"tagline\",\n \"label\": \"Sona: Tagline\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"specialties\",\n \"label\": \"Sona: Specialties\",\n \"type\": \"string\",\n \"fieldType\": \"textarea\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"ads_30days\",\n \"label\": \"Sona: Ads 30 Days\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"ads_365days\",\n \"label\": \"Sona: Ads 365 Days\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"ads_ytd\",\n \"label\": \"Sona: Ads YTD\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"social_handles\",\n \"label\": \"Sona: Social Handles\",\n \"type\": \"string\",\n \"fieldType\": \"textarea\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"linkedin_url\",\n \"label\": \"Sona: LinkedIn URL\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"facebook_url\",\n \"label\": \"Sona: Facebook URL\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"instagram_url\",\n \"label\": \"Sona: Instagram URL\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"youtube_url\",\n \"label\": \"Sona: YouTube URL\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"tiktok_url\",\n \"label\": \"Sona: TikTok URL\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"pinterest_url\",\n \"label\": \"Sona: Pinterest URL\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"github_url\",\n \"label\": \"Sona: GitHub URL\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"discord_url\",\n \"label\": \"Sona: Discord URL\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"telegram_url\",\n \"label\": \"Sona: Telegram URL\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"reddit_url\",\n \"label\": \"Sona: Reddit URL\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"snapchat_url\",\n \"label\": \"Sona: Snapchat URL\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"medium_url\",\n \"label\": \"Sona: Medium URL\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"twitch_url\",\n \"label\": \"Sona: Twitch URL\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"crunchbase_url\",\n \"label\": \"Sona: Crunchbase URL\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"g2_url\",\n \"label\": \"Sona: G2 URL\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"founder_identifiers\",\n \"label\": \"Sona: Founder Identifiers\",\n \"type\": \"string\",\n \"fieldType\": \"textarea\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"num_founders\",\n \"label\": \"Sona: Number of Founders\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"organic_keywords\",\n \"label\": \"Sona: Organic Keywords\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"organic_traffic\",\n \"label\": \"Sona: Organic Traffic\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"organic_cost\",\n \"label\": \"Sona: Organic Cost\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"adwords_keywords\",\n \"label\": \"Sona: AdWords Keywords\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"adwords_traffic\",\n \"label\": \"Sona: AdWords Traffic\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"adwords_cost\",\n \"label\": \"Sona: AdWords Cost\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"github_has_organization_projects\",\n \"label\": \"Sona: GitHub Has Organization Projects\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"github_has_repository_projects\",\n \"label\": \"Sona: GitHub Has Repository Projects\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"github_public_repos\",\n \"label\": \"Sona: GitHub Public Repos\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"github_public_gists\",\n \"label\": \"Sona: GitHub Public Gists\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"github_followers\",\n \"label\": \"Sona: GitHub Followers\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"github_following\",\n \"label\": \"Sona: GitHub Following\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"github_is_verified\",\n \"label\": \"Sona: GitHub Is Verified\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"linkedin_id\",\n \"label\": \"Sona: LinkedIn ID\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"key_positioning_elements\",\n \"label\": \"AI: Key Positioning Elements\",\n \"type\": \"string\",\n \"fieldType\": \"textarea\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"target_audience\",\n \"label\": \"AI: Target Audience\",\n \"type\": \"string\",\n \"fieldType\": \"textarea\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"competitive_positioning_statement\",\n \"label\": \"AI: Competitive Positioning Statement\",\n \"type\": \"string\",\n \"fieldType\": \"textarea\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"summary\",\n \"label\": \"AI: Summary\",\n \"type\": \"string\",\n \"fieldType\": \"textarea\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"feature_1\",\n \"label\": \"AI: Feature 1\",\n \"type\": \"string\",\n \"fieldType\": \"textarea\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"feature_2\",\n \"label\": \"AI: Feature 2\",\n \"type\": \"string\",\n \"fieldType\": \"textarea\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"feature_3\",\n \"label\": \"AI: Feature 3\",\n \"type\": \"string\",\n \"fieldType\": \"textarea\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"pricing_model\",\n \"label\": \"AI: Pricing Model\",\n \"type\": \"string\",\n \"fieldType\": \"text\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"list_of_prices\",\n \"label\": \"AI: List of Prices\",\n \"type\": \"string\",\n \"fieldType\": \"textarea\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"list_of_pros\",\n \"label\": \"AI: List of Pros\",\n \"type\": \"string\",\n \"fieldType\": \"textarea\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"list_of_cons\",\n \"label\": \"AI: List of Cons\",\n \"type\": \"string\",\n \"fieldType\": \"textarea\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"personas_mentioned\",\n \"label\": \"AI: Personas Mentioned\",\n \"type\": \"string\",\n \"fieldType\": \"textarea\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"value_propositions\",\n \"label\": \"AI: Value Propositions\",\n \"type\": \"string\",\n \"fieldType\": \"textarea\",\n \"groupName\": \"companyinformation\"\n },\n {\n \"name\": \"results\",\n \"label\": \"AI: Results\",\n \"type\": \"string\",\n \"fieldType\": \"textarea\",\n \"groupName\": \"companyinformation\"\n }\n ]\n}", "sendBody": true, "specifyBody": "json", "authentication": "predefinedCredentialType", "nodeCredentialType": "hubspotAppToken" }, "credentials": { "hubspotAppToken": { "name": "" } }, "typeVersion": 4.2 }, { "id": "7ccc1fc6-a20d-4130-9838-7a63d5a516aa", "name": "Prepare Data for Loop", "type": "n8n-nodes-base.set", "position": [ -544, 960 ], "parameters": { "options": {}, "assignments": { "assignments": [ { "id": "1c5ea36b-0283-4c38-a1c2-2329b2419fdb", "name": "output", "type": "array", "value": "={{ $('Collect AI Results').first().json.output }}" } ] } }, "typeVersion": 3.4 }, { "id": "f2fe5930-9eea-4b4c-bfda-067e9046135d", "name": "Split Companies and AI Output into Items", "type": "n8n-nodes-base.splitOut", "position": [ -352, 960 ], "parameters": { "options": {}, "fieldToSplitOut": "output" }, "typeVersion": 1 }, { "id": "df55c5f6-7d36-418e-aa21-3ef98b0c91a4", "name": "Loop Through Companies", "type": "n8n-nodes-base.splitInBatches", "position": [ -128, 960 ], "parameters": { "options": {} }, "typeVersion": 3 }, { "id": "0747c56e-ec5f-4168-a5e8-a051441c5b29", "name": "Create HubSpot Company", "type": "n8n-nodes-base.hubspot", "position": [ -96, 1264 ], "parameters": { "name": "={{ $json.data.name || $('Loop Through Companies').first().json.website_name }}", "resource": "company", "authentication": "appToken", "additionalFields": { "city": "={{ $json.data.city || 'ywaa' }}", "timezone": "={{ $json.data.timezone || 'none' }}", "postalCode": "={{ $json.data.postalCode || 0 }}", "websiteUrl": "={{ $json.data.website || $('Loop Through Companies').first().json.website_domain || 'none' }}", "description": "={{ $json.data.description || 'none' }}", "phoneNumber": "={{ $json.data.phone || 0 }}", "stateRegion": "={{ $json.data.state || 'none' }}", "yearFounded": "={{ $json.data.founded || 0 }}", "annualRevenue": "={{ $json.data.annualRevenue || 0 }}", "countryRegion": "={{ $json.data.country || 'none' }}", "streetAddress": "={{ $json.data.streetAddress || 'none' }}", "twitterHandle": "={{ $json.data.twitterUrl || 'none' }}", "companyDomainName": "={{ $('Loop Through Companies').item.json.website_domain || 'none' }}", "numberOfEmployees": "={{ $json.data.employees || 0 }}" } }, "credentials": { "hubspotAppToken": { "name": "" } }, "typeVersion": 2.1 }, { "id": "a6b81f29-4a05-44a1-af2e-0746f6acd949", "name": "Format Custom Properties", "type": "n8n-nodes-base.code", "position": [ 80, 1264 ], "parameters": { "jsCode": "const sonaData = $('Sona Enrich').item.json.data;\nconst loopData = $('Loop Through Companies').item.json;\n\n// Format social handles nicely\nlet formattedSocialHandles = '';\nif (sonaData.socialHandles) {\n try {\n const socialHandlesObj = typeof sonaData.socialHandles === 'string' \n ? JSON.parse(sonaData.socialHandles) \n : sonaData.socialHandles;\n \n formattedSocialHandles = Object.entries(socialHandlesObj)\n .filter(([key, value]) => value) // Only include non-empty values\n .map(([key, value]) => `${key.charAt(0).toUpperCase() + key.slice(1)}: ${value}`)\n .join('\\n');\n } catch (e) {\n formattedSocialHandles = sonaData.socialHandles;\n }\n}\n\nreturn [{\n json: {\n properties: {\n // Sona enrichment fields\n tech: Array.isArray(sonaData.tech) ? sonaData.tech.join(', ') : sonaData.tech,\n tech_categories: Array.isArray(sonaData.techCategories) ? sonaData.techCategories.join(', ') : sonaData.techCategories,\n min_estimated_annual_revenue: sonaData.minEstimatedAnnualRevenue,\n max_estimated_annual_revenue: sonaData.maxEstimatedAnnualRevenue,\n sub_industry: sonaData.subIndustry,\n lat: sonaData.lat,\n lng: sonaData.lng,\n logo: sonaData.logo,\n employees_range: sonaData.employeesRange,\n estimated_annual_revenue: sonaData.estimatedAnnualRevenue,\n tags: Array.isArray(sonaData.tags) ? sonaData.tags.join(', ') : sonaData.tags,\n ips: Array.isArray(sonaData.ips) ? sonaData.ips.join(', ') : sonaData.ips,\n category: sonaData.category,\n sub_category: sonaData.subCategory,\n tagline: sonaData.tagline,\n specialties: Array.isArray(sonaData.specialties) ? sonaData.specialties.join(', ') : sonaData.specialties,\n ads_30days: sonaData.ads30days,\n ads_365days: sonaData.ads365days,\n ads_ytd: sonaData.adsYTD,\n social_handles: formattedSocialHandles,\n linkedin_url: sonaData.linkedinUrl,\n facebook_url: sonaData.facebookUrl,\n instagram_url: sonaData.instagramUrl,\n youtube_url: sonaData.youtubeUrl,\n tiktok_url: sonaData.tiktokUrl,\n pinterest_url: sonaData.pinterestUrl,\n github_url: sonaData.githubUrl,\n discord_url: sonaData.discordUrl,\n telegram_url: sonaData.telegramUrl,\n reddit_url: sonaData.redditUrl,\n snapchat_url: sonaData.snapchatUrl,\n medium_url: sonaData.mediumUrl,\n twitch_url: sonaData.twitchUrl,\n crunchbase_url: sonaData.crunchbaseUrl,\n g2_url: sonaData.g2Url,\n founder_identifiers: Array.isArray(sonaData.founderIdentifiers) ? sonaData.founderIdentifiers.join(', ') : sonaData.founderIdentifiers,\n num_founders: sonaData.numFounders,\n organic_keywords: sonaData.organicKeywords,\n organic_traffic: sonaData.organicTraffic,\n organic_cost: sonaData.organicCost,\n adwords_keywords: sonaData.adwordsKeywords,\n adwords_traffic: sonaData.adwordsTraffic,\n adwords_cost: sonaData.adwordsCost,\n github_has_organization_projects: sonaData.githubHasOrganizationProjects,\n github_has_repository_projects: sonaData.githubHasRepositoryProjects,\n github_public_repos: sonaData.githubPublicRepos,\n github_public_gists: sonaData.githubPublicGists,\n github_followers: sonaData.githubFollowers,\n github_following: sonaData.githubFollowing,\n github_is_verified: sonaData.githubIsVerified,\n linkedin_id: sonaData.linkedinId,\n \n // AI analysis fields\n key_positioning_elements: Array.isArray(loopData.key_positioning_elements) ? loopData.key_positioning_elements.join('.\\n') : loopData.key_positioning_elements,\n target_audience: loopData.target_audience,\n competitive_positioning_statement: loopData.competitive_positioning_statement,\n summary: loopData.summary,\n feature_1: loopData.feature_1,\n feature_2: loopData.feature_2,\n feature_3: loopData.feature_3,\n pricing_model: loopData.pricing_model,\n list_of_prices: Array.isArray(loopData.list_of_prices) ? loopData.list_of_prices.join('\\n') : loopData.list_of_prices,\n list_of_pros: Array.isArray(loopData.list_of_pros) ? loopData.list_of_pros.join('\\n') : loopData.list_of_pros,\n list_of_cons: Array.isArray(loopData.list_of_cons) ? loopData.list_of_cons.join('\\n') : loopData.list_of_cons,\n personas_mentioned: Array.isArray(loopData.personas_mentioned) ? loopData.personas_mentioned.join(', ') : loopData.personas_mentioned,\n value_propositions: Array.isArray(loopData.value_propositions) ? loopData.value_propositions.join('\\n') : loopData.value_propositions,\n results: Array.isArray(loopData.results) ? loopData.results.join('\\n') : loopData.results\n }\n }\n}];" }, "typeVersion": 2 }, { "id": "94f7499d-445c-4542-9b50-92912e7f3433", "name": "Update Company with AI Data", "type": "n8n-nodes-base.httpRequest", "position": [ 256, 1264 ], "parameters": { "url": "=https://api.hubapi.com/crm/v3/objects/companies/{{ $('Create HubSpot Company').first().json.companyId }}", "method": "PATCH", "options": {}, "jsonBody": "={{ $json }}", "sendBody": true, "sendHeaders": true, "specifyBody": "json", "authentication": "predefinedCredentialType", "headerParameters": { "parameters": [ { "name": "Content-Type", "value": "application/json" } ] }, "nodeCredentialType": "hubspotAppToken" }, "credentials": { "hubspotAppToken": { "name": "" } }, "typeVersion": 4.2 }, { "id": "af82b0d9-5df4-4a72-9170-c86b32ebae24", "name": "Sticky Note1", "type": "n8n-nodes-base.stickyNote", "position": [ -192, -80 ], "parameters": { "color": 4, "width": 640, "height": 752, "content": "## \ud83e\udd16 Step 2: AI Analysis\n\n**What happens here:**\n- Sends cleaned content to OpenAI\n- Extracts structured company intelligence\n- Identifies positioning, features, personas\n- Captures pricing, pros/cons, value props\n- Aggregates all AI results" }, "typeVersion": 1 }, { "id": "7b4af74d-5f84-4b0a-b536-370a7d109892", "name": "Sticky Note2", "type": "n8n-nodes-base.stickyNote", "position": [ -848, 688 ], "parameters": { "color": 6, "width": 640, "height": 752, "content": "## \u2699\ufe0f Step 3: HubSpot Preparation\n\n**What happens here:**\n- Creates custom fields in HubSpot CRM\n- Prepares AI-extracted data for import\n- Splits aggregated data into individual companies\n- Ready for batch processing" }, "typeVersion": 1 }, { "id": "43ccb613-c2b8-4129-996b-8fcae1f7f708", "name": "Sticky Note3", "type": "n8n-nodes-base.stickyNote", "position": [ -192, 688 ], "parameters": { "color": 7, "width": 640, "height": 752, "content": "## \ud83d\udd04 Step 4: Enrich & Sync to HubSpot\n\n**What happens here:**\n- Loops through each company one by one\n- Enriches with Sona API (firmographics, revenue, employees)\n- Creates company record in HubSpot\n- Formats and populates all custom fields\n- Combines AI insights + Sona data in one profile\n\n**\ud83d\udca1 Get your Sona API key:** https://platform.sonalabs.com/onboardingv2" }, "typeVersion": 1 }, { "id": "a6c7e5b4-4908-4244-a950-751a0c21ed59", "name": "Sticky Note4", "type": "n8n-nodes-base.stickyNote", "position": [ -1632, -80 ], "parameters": { "color": 5, "width": 752, "height": 1072, "content": "# Enrich HubSpot Companies: Firmographics, tech & AI-powered custom attributes\n\n## \u2705 Setup Requirements\n\n**Before running this workflow, you need:**\n\n1. **Google Sheets** with a column named `Website Domain`\n - Add company websites (e.g., `example.com`)\n\n2. **OpenAI API Key**\n - Sign up at https://platform.openai.com\n\n3. **HubSpot Account & App Token**\n - Get an app token from HubSpot by creating a legacy app:\n - Go to HubSpot **Settings** > **Integrations** > **Legacy Apps**\n - Click **Create Legacy App**\n - Select **Private** (for one account)\n - In the scopes section, enable the following permissions:\n - `crm.schemas.companies.write`\n - `crm.objects.companies.write`\n - `crm.schemas.companies.read`\n - Click **Create**\n - Copy the access token from the **Auth** tab\n\n4. **Sona API Key** (for company enrichment)\n - Sign up at https://platform.sonalabs.com/\n - Free tier available for testing\n\n**\ud83d\udccb Output:** Fully enriched company profiles in HubSpot with AI-powered insights + firmographic data" }, "typeVersion": 1 } ], "active": false, "settings": { "executionOrder": "v1" }, "versionId": "c80a0b01-cec1-4115-afc0-da2abf67f6ee", "connections": { "Start": { "main": [ [ { "node": "Get Company List from Sheet", "type": "main", "index": 0 } ] ] }, "Sona Enrich": { "main": [ [ { "node": "Create HubSpot Company", "type": "main", "index": 0 } ], [] ] }, "Analyze with AI": { "main": [ [ { "node": "Collect AI Results", "type": "main", "index": 0 } ] ] }, "OpenAI Chat Model": { "ai_languageModel": [ [ { "node": "Analyze with AI", "type": "ai_languageModel", "index": 0 } ] ] }, "Collect AI Results": { "main": [ [ { "node": "Create Custom HubSpot Fields", "type": "main", "index": 0 } ] ] }, "Clean & Format Text": { "main": [ [ { "node": "Analyze with AI", "type": "main", "index": 0 } ] ] }, "Extract HTML Content": { "main": [ [ { "node": "Clean & Format Text", "type": "main", "index": 0 } ] ] }, "Prepare Data for Loop": { "main": [ [ { "node": "Split Companies and AI Output into Items", "type": "main", "index": 0 } ] ] }, "Create HubSpot Company": { "main": [ [ { "node": "Format Custom Properties", "type": "main", "index": 0 } ] ] }, "Loop Through Companies": { "main": [ [ { "node": "End", "type": "main", "index": 0 } ], [ { "node": "Sona Enrich", "type": "main", "index": 0 } ] ] }, "Scrape Website Content": { "main": [ [ { "node": "Extract HTML Content", "type": "main", "index": 0 } ] ] }, "Format Custom Properties": { "main": [ [ { "node": "Update Company with AI Data", "type": "main", "index": 0 } ] ] }, "Structured Output Parser": { "ai_outputParser": [ [ { "node": "Analyze with AI", "type": "ai_outputParser", "index": 0 } ] ] }, "Get Company List from Sheet": { "main": [ [ { "node": "Scrape Website Content", "type": "main", "index": 0 } ] ] }, "Update Company with AI Data": { "main": [ [ { "node": "Loop Through Companies", "type": "main", "index": 0 } ] ] }, "Create Custom HubSpot Fields": { "main": [ [ { "node": "Prepare Data for Loop", "type": "main", "index": 0 } ] ] }, "Split Companies and AI Output into Items": { "main": [ [ { "node": "Loop Through Companies", "type": "main", "index": 0 } ] ] } } }