Yaron Been This workflow corresponds to n8n.io template #4579 — we link there as the canonical source.
This workflow follows the Airtable → HTTP Request recipe pattern — see all workflows that pair these two integrations.
The workflow JSON
Copy or download the full n8n JSON below. Paste it into a new n8n workflow, add your credentials, activate. Full import guide →
{
"id": "1xrqMJ6EWwURrcKa",
"meta": {
"templateCredsSetupCompleted": true
},
"name": "SEO Keyword Monitoring",
"tags": [],
"nodes": [
{
"id": "dd7dfdd7-afc0-4e42-abbb-00a79bad0cd4",
"name": "Fetch Keywords from Airtable",
"type": "n8n-nodes-base.airtableTrigger",
"position": [
0,
0
],
"parameters": {
"baseId": {
"__rl": true,
"mode": "url",
"value": "https://airtable.com/appjaqV0O7FkXT2qj/shrst7GnlbzMDz4te"
},
"tableId": {
"__rl": true,
"mode": "url",
"value": "https://airtable.com/appjaqV0O7FkXT2qj/tblTAvRqVFOo5AVDF/viwEp0ssaidZOo4nl?blocks=hide"
},
"pollTimes": {
"item": [
{
"mode": "everyMinute"
}
]
},
"triggerField": "Keyword",
"authentication": "airtableTokenApi",
"additionalFields": {}
},
"credentials": {
"airtableTokenApi": {
"name": "<your credential>"
}
},
"typeVersion": 1
},
{
"id": "0cc36294-63c3-4ffb-9282-8a9d98a3606d",
"name": "Check Rank via Firecrawl",
"type": "n8n-nodes-base.httpRequest",
"position": [
300,
-220
],
"parameters": {
"url": "https://api.firecrawl.dev/serp",
"method": "POST",
"options": {},
"sendBody": true,
"sendHeaders": true,
"bodyParameters": {
"parameters": [
{
"name": "query",
"value": "={{ $json.fields.Keyword }}"
},
{
"name": "country",
"value": "us"
},
{
"name": "language",
"value": "en"
}
]
},
"headerParameters": {
"parameters": [
{
"name": "Authorization",
"value": "Bearer YOUR_TOKEN_HERE"
}
]
}
},
"typeVersion": 4.2
},
{
"id": "3b38da51-67e5-45b5-a481-6b064c143eca",
"name": "Combine Airtable + Firecrawl Result",
"type": "n8n-nodes-base.merge",
"position": [
580,
-20
],
"parameters": {},
"typeVersion": 3.1
},
{
"id": "479ab102-bd2c-4278-b869-4a72fbdaa639",
"name": "Compare Ranks",
"type": "n8n-nodes-base.code",
"position": [
900,
-20
],
"parameters": {
"jsCode": "// Find the item that contains results\nconst resultItem = items.find(item => Array.isArray(item.json.results));\nconst dataItem = items.find(item => item.json.fields && item.json.fields[\"Target URL\"]);\n\n// Defensive check\nif (!resultItem || !dataItem) {\n throw new Error(\"Missing result or Airtable data\");\n}\n\nconst results = resultItem.json.results;\nconst fields = dataItem.json.fields;\n\nconst targetUrl = fields[\"Target URL\"];\nconst keyword = fields[\"Keyword\"];\n\nlet rank = null;\n\nfor (let i = 0; i < results.length; i++) {\n const resultUrl = results[i].url?.toLowerCase() || '';\n if (resultUrl.includes(targetUrl.toLowerCase())) {\n rank = i + 1;\n break;\n }\n}\n\nreturn [\n {\n json: {\n keyword,\n target_url: targetUrl,\n current_rank: fields[\"Current Rank\"],\n new_rank: rank !== null ? rank : \"Not in Top 10\",\n rank_changed: rank !== null && rank !== fields[\"Current Rank\"],\n notes: fields[\"Notes\"] || \"\",\n airtable_id: dataItem.json.id,\n raw_results: results // Optional\n }\n }\n];\n"
},
"typeVersion": 2
},
{
"id": "bf89e7d8-bc10-4e12-9671-3b21976f901d",
"name": "Update Airtable Record",
"type": "n8n-nodes-base.airtable",
"position": [
1120,
-20
],
"parameters": {
"base": {
"__rl": true,
"mode": "list",
"value": "appjaqV0O7FkXT2qj",
"cachedResultUrl": "https://airtable.com/appjaqV0O7FkXT2qj",
"cachedResultName": "Table no.1"
},
"table": {
"__rl": true,
"mode": "list",
"value": "tblTAvRqVFOo5AVDF",
"cachedResultUrl": "https://airtable.com/appjaqV0O7FkXT2qj/tblTAvRqVFOo5AVDF",
"cachedResultName": "Table 1"
},
"columns": {
"value": {
"id": "={{ $json.airtable_id }}",
"Current Rank": "={{ $json.new_rank }}"
},
"schema": [
{
"id": "id",
"type": "string",
"display": true,
"removed": false,
"readOnly": true,
"required": false,
"displayName": "id",
"defaultMatch": true
},
{
"id": "Keyword",
"type": "string",
"display": true,
"removed": false,
"readOnly": false,
"required": false,
"displayName": "Keyword",
"defaultMatch": false,
"canBeUsedToMatch": true
},
{
"id": "Target URL",
"type": "string",
"display": true,
"removed": false,
"readOnly": false,
"required": false,
"displayName": "Target URL",
"defaultMatch": false,
"canBeUsedToMatch": true
},
{
"id": "Current Rank",
"type": "number",
"display": true,
"removed": false,
"readOnly": false,
"required": false,
"displayName": "Current Rank",
"defaultMatch": false,
"canBeUsedToMatch": true
}
],
"mappingMode": "defineBelow",
"matchingColumns": [
"id"
],
"attemptToConvertTypes": false,
"convertFieldsToString": false
},
"options": {},
"operation": "update"
},
"credentials": {
"airtableTokenApi": {
"name": "<your credential>"
}
},
"typeVersion": 2.1
},
{
"id": "6cda42ab-19eb-4309-85f3-0d84a195931a",
"name": "Check if Rank Changed",
"type": "n8n-nodes-base.if",
"position": [
1460,
-20
],
"parameters": {
"options": {},
"conditions": {
"options": {
"version": 2,
"leftValue": "",
"caseSensitive": true,
"typeValidation": "strict"
},
"combinator": "and",
"conditions": [
{
"id": "e16a90ab-e577-46f8-abf2-9c8de77059fc",
"operator": {
"type": "number",
"operation": "notEquals"
},
"leftValue": "={{ $('Compare Ranks').item.json.current_rank }}",
"rightValue": "={{ $('Compare Ranks').item.json.new_rank }}"
}
]
}
},
"typeVersion": 2.2
},
{
"id": "02ed48b0-4e24-42ea-8856-8a25ca0446cb",
"name": "Send Slack Notification",
"type": "n8n-nodes-base.slack",
"position": [
1740,
-200
],
"parameters": {
"text": "hi",
"select": "channel",
"channelId": {
"__rl": true,
"mode": "list",
"value": "C08TTV0CC3E",
"cachedResultName": "all-nathing"
},
"otherOptions": {}
},
"credentials": {
"slackApi": {
"name": "<your credential>"
}
},
"typeVersion": 2.3
},
{
"id": "dff0f256-73c3-4cdc-8b1c-db30070a3965",
"name": "No Operation, do nothing",
"type": "n8n-nodes-base.noOp",
"position": [
1740,
180
],
"parameters": {},
"typeVersion": 1
},
{
"id": "a9171863-7fd9-4cd4-ac67-b6b4fb5b7dc7",
"name": "Sticky Note",
"type": "n8n-nodes-base.stickyNote",
"position": [
-40,
-1320
],
"parameters": {
"width": 760,
"height": 1520,
"content": "## \ud83d\udd0d **Section 1: Fetch and Merge Data**\n\n### \ud83c\udfaf Goal: Get keyword data from Airtable, fetch rank info from Firecrawl, and merge both for comparison.\n\n---\n\n### \ud83e\uddf1 **Step 1: Fetch Keywords from Airtable**\n\n**Node Name:** `Fetch Keywords from Airtable`\n**\ud83d\udccc Description:**\nTriggers when a new or updated record is found in Airtable. It fetches the following fields:\n\n* `Keyword`\n* `Target URL`\n* `Current Rank`\n\nThis is the starting point of the workflow.\n\n---\n\n### \ud83c\udf10 **Step 2: Check Rank via Firecrawl**\n\n**Node Name:** `Check Rank via Firecrawl`\n**\ud83d\udccc Description:**\nSends a POST request to [Firecrawl API](https://api.firecrawl.dev) with the `Keyword` as the main parameter. It returns updated ranking information for that keyword.\n\n---\n\n### \ud83d\udd17 **Step 3: Combine Airtable + Firecrawl Result**\n\n**Node Name:** `Combine Airtable + Firecrawl Result`\n**\ud83d\udccc Description:**\nA `Merge` node that combines:\n\n* The original data from Airtable\n* The response from Firecrawl\n\nThis prepares a unified object to be used in the next comparison step.\n"
},
"typeVersion": 1
},
{
"id": "7c568ca6-16dd-4d16-bea1-7cbdbf5b973b",
"name": "Sticky Note1",
"type": "n8n-nodes-base.stickyNote",
"position": [
820,
-980
],
"parameters": {
"color": 3,
"width": 460,
"height": 1180,
"content": "## \ud83e\udde0 **Section 2: Compare & Update Airtable Record**\n\n### \ud83c\udfaf Goal: Check if the rank has changed. If yes, update Airtable with the new rank.\n\n---\n\n### \ud83e\uddee **Step 4: Compare Ranks**\n\n**Node Name:** `Compare Ranks`\n**\ud83d\udccc Description:**\nA `Code` node that compares the `Current Rank` from Airtable and the `New Rank` from Firecrawl.\nIt adds a new field:\n\n```js\nrankChanged: true // or false\n```\n\nThis acts as the decision flag for the next step.\n\n---\n\n### \ud83d\udcdd **Step 5: Update Airtable Record**\n\n**Node Name:** `Update Airtable Record`\n**\ud83d\udccc Description:**\nUses the unique record ID to update the Airtable row with the new rank.\nOptional fields to update:\n\n* `New Rank`\n* `Rank Changed Date`\n* Any notes or audit logs\n\n---\n\n"
},
"typeVersion": 1
},
{
"id": "60ea4f45-7a33-4cf1-8952-7989df4c6edf",
"name": "Sticky Note2",
"type": "n8n-nodes-base.stickyNote",
"position": [
1400,
-900
],
"parameters": {
"color": 7,
"width": 500,
"height": 1220,
"content": "## \u2705 **Section 3: Conditional Alert**\n\n### \ud83c\udfaf Goal: Notify via Slack if the rank has changed.\n\n---\n\n### \ud83d\udd00 **Step 6: Check if Rank Changed**\n\n**Node Name:** `Check if Rank Changed`\n**\ud83d\udccc Description:**\nAn `If` node that checks the `rankChanged` flag from the previous step.\n\n* **true:** Proceed to send Slack notification\n* **false:** Do nothing and stop workflow here\n\n---\n\n### \ud83d\udcac **Step 7: Send Slack Notification**\n\n**Node Name:** `Send Slack Notification`\n**\ud83d\udccc Description:**\nPosts a message in a specified Slack channel with:\n\n* \ud83d\udcc8 `Keyword`\n* \ud83d\udd17 `Target URL`\n* \ud83c\udd95 `New Rank`\n* \ud83d\udd53 Timestamp or context\n\nThis ensures the team is alerted about SEO improvements or drops.\n"
},
"typeVersion": 1
},
{
"id": "bd9813ca-f877-4a50-8b4a-8284dc5cd2da",
"name": "Sticky Note9",
"type": "n8n-nodes-base.stickyNote",
"position": [
-1720,
-1320
],
"parameters": {
"color": 4,
"width": 1300,
"height": 320,
"content": "=======================================\n WORKFLOW ASSISTANCE\n=======================================\nFor any questions or support, please contact:\n Yaron@nofluff.online\n\nExplore more tips and tutorials here:\n - YouTube: https://www.youtube.com/@YaronBeen/videos\n - LinkedIn: https://www.linkedin.com/in/yaronbeen/\n=======================================\n"
},
"typeVersion": 1
},
{
"id": "8c6e6722-1d72-4736-8c69-cf245d6cc06d",
"name": "Sticky Note4",
"type": "n8n-nodes-base.stickyNote",
"position": [
-1720,
-980
],
"parameters": {
"color": 4,
"width": 1289,
"height": 2178,
"content": "\n# \ud83d\ude80 **Automated Rank Tracker Workflow (n8n)**\n\n---\n\n## \ud83d\udccc **Purpose**\n\nThis workflow is designed to **automatically monitor keyword rankings**, compare them with new data from an SEO API (Firecrawl), and **alert your team on Slack** whenever there\u2019s a change. It helps you stay on top of your SEO game **without manual checking**! \u26a1\n\n---\n\n## \ud83e\udde0 **What It Does \u2014 In 3 Simple Steps**\n\n---\n\n### \ud83d\udd0d **1. Fetch & Merge Data**\n\n\ud83d\udce6 **Source:** Airtable\n\ud83c\udf10 **Analyzer:** Firecrawl API\n\ud83d\udd17 **Process:** Merge both for side-by-side comparison\n\n* \u2705 Grabs `Keyword`, `Target URL`, and `Current Rank` from Airtable\n* \ud83c\udf10 Sends the `Keyword` to Firecrawl API to get the **Latest Rank**\n* \ud83d\udd17 Merges original Airtable data + Firecrawl result\n* \ud83d\udee0\ufe0f Prepares a complete object for decision-making\n\n---\n\n### \ud83e\uddee **2. Compare & Update Airtable**\n\n\ud83e\udde0 **Compare:** Current Rank vs Latest Rank\n\ud83d\udcdd **Update:** Airtable if there's a difference\n\n* \ud83d\udd0d Uses a Code node to check:\n\n ```js\n if (currentRank !== latestRank) \u2192 rankChanged = true\n ```\n* \ud83d\udcdd If there's a change, updates the original Airtable row with:\n\n * New Rank\n * Timestamp\n * Optional status/comments\n\n---\n\n### \u2705 **3. Alert If Rank Changed**\n\n\ud83e\uddea **Decision:** Did rank change?\n\ud83d\udce3 **Notify:** Slack if yes\n\n* \ud83e\udd16 Uses an `If` node to evaluate the `rankChanged` flag\n* \ud83d\udcac Posts a message in Slack like:\n\n > \u201c\ud83c\udfaf Keyword: *\u2018best running shoes\u2019* rank has changed from *5 \u27a1 2*! \ud83d\ude80\u201d\n\n---\n\n## \ud83e\udde9 **Visual Flow Overview**\n\n```\nAirtable Trigger\n \u2193\nFirecrawl HTTP Request\n \u2193\nMerge Results\n \u2193\nCompare Ranks (Code Node)\n \u2193\nUpdate Airtable\n \u2193\nCheck If Rank Changed (If Node)\n \u21b3 true \u2192 Send Slack Notification\n```\n\n---\n\n\n## \ud83d\udca1 Final Thoughts\n\nThis elegant workflow combines **data fetching, comparison, storage, and notification** in a streamlined way. It\u2019s ideal for:\n\n* SEO Teams\n* Content Managers\n* Digital Agencies\n* Growth Hackers\n\n\u2728 **Set it and forget it \u2014 your ranks are now being watched 24/7.**\n\n---\n\nLet me know if you'd like a **shareable Markdown version** or a **Notion-style document**.\n"
},
"typeVersion": 1
}
],
"active": false,
"settings": {
"executionOrder": "v1"
},
"versionId": "aded958b-db96-4a80-b05b-27afdb05f950",
"connections": {
"Compare Ranks": {
"main": [
[
{
"node": "Update Airtable Record",
"type": "main",
"index": 0
}
]
]
},
"Check if Rank Changed": {
"main": [
[
{
"node": "Send Slack Notification",
"type": "main",
"index": 0
}
],
[
{
"node": "No Operation, do nothing",
"type": "main",
"index": 0
}
]
]
},
"Update Airtable Record": {
"main": [
[
{
"node": "Check if Rank Changed",
"type": "main",
"index": 0
}
]
]
},
"Check Rank via Firecrawl": {
"main": [
[
{
"node": "Combine Airtable + Firecrawl Result",
"type": "main",
"index": 0
}
]
]
},
"Fetch Keywords from Airtable": {
"main": [
[
{
"node": "Check Rank via Firecrawl",
"type": "main",
"index": 0
},
{
"node": "Combine Airtable + Firecrawl Result",
"type": "main",
"index": 1
}
]
]
},
"Combine Airtable + Firecrawl Result": {
"main": [
[
{
"node": "Compare Ranks",
"type": "main",
"index": 0
}
]
]
}
}
}
Credentials you'll need
Each integration node will prompt for credentials when you import. We strip credential IDs before publishing — you'll add your own.
airtableTokenApislackApi
Pro
For the full experience including quality scoring and batch install features for each workflow upgrade to Pro
About this workflow
Stop manually checking keyword rankings and let automation do the work for you. This comprehensive SEO monitoring workflow automatically tracks your keyword positions, compares them against your target URLs, and instantly alerts your team via Slack whenever rankings change -…
Source: https://n8n.io/workflows/4579/ — original creator credit. Request a take-down →
Related workflows
Workflows that share integrations, category, or trigger type with this one. All free to copy and import.
This template automates the enrichment of business leads from a Google Sheet by: Triggering when a row is activated Searching for company information with Serper.dev Generating and validating potentia
HTTP Request, Google Sheets Trigger, Google Sheets
The automation starts by retreiving the unused queries from a sheet, executes queries in the web using Serper API and extracts linkedin profiles of decision makers.
Google Sheets, HTTP Request, Stop And Error
This workflow helps you automatically collect verified business leads from Google Search using SerpAPI — no coding required. It extracts company names, websites, emails, and phone numbers directly fro
HTTP Request, Google Sheets
This workflow automates comprehensive SEO reporting by: Extracting keyword rankings and page performance from Google Search Console. Gathering organic reach metrics from Google Analytics. Analyzing in
HTTP Request, Google Sheets, Google Analytics +1
Maximize your conversion rates with this end-to-end automated outreach and lead nurturing system. This workflow manages the entire sales lifecycle—from instant contact enrollment via WhatsApp to AI-pe
N8N Nodes Wati, Airtable, HTTP Request