Facebook Leads to CRM

The workflow JSON

Copy or download the full n8n JSON below. Paste it into a new n8n workflow, add your credentials, activate. Full import guide →

{
  "name": "facebook-leads-to-crm",
  "nodes": [
    {
      "parameters": {
        "httpMethod": "POST",
        "path": "facebook-leads",
        "responseMode": "responseNode",
        "options": {}
      },
      "id": "webhook-trigger",
      "name": "Facebook Lead Webhook",
      "type": "n8n-nodes-base.webhook",
      "typeVersion": 1,
      "position": [
        240,
        300
      ]
    },
    {
      "parameters": {
        "jsCode": "// Facebook Lead Ads sends data in this format\nconst body = $input.first().json;\n\n// Handle verification challenge (Facebook sends GET for verification)\nif (body['hub.challenge']) {\n  return [{ json: { challenge: body['hub.challenge'] } }];\n}\n\n// Process lead gen data\nconst entry = body.entry?.[0];\nconst changes = entry?.changes?.[0];\nconst value = changes?.value;\n\nif (!value?.leads_retrieved) {\n  return [{ json: { skip: true } }];\n}\n\n// Map Facebook lead fields to CRM schema\nconst fieldData = {};\n(value.field_data || []).forEach(f => {\n  fieldData[f.name.toLowerCase().replace(/_/g, '')] = f.values?.[0] || '';\n});\n\nconst lead = {\n  name: fieldData.fullname || fieldData.name || `${fieldData.firstname || ''} ${fieldData.lastname || ''}`.trim(),\n  email: fieldData.email || '',\n  phone: fieldData.phonenumber || fieldData.phone || '',\n  whatsapp: fieldData.whatsappnumber || fieldData.whatsapp || fieldData.phonenumber || '',\n  country: fieldData.country || 'Egypt',\n  city: fieldData.city || '',\n  source: 'Facebook Lead Ad',\n  sourceUrl: `https://facebook.com/ads/manager`,\n  campaign: value.ad_name || value.campaign_name || '',\n  budget: fieldData.budget || fieldData.maxbudget || '',\n  propertyType: fieldData.propertytype || fieldData.property || '',\n  notes: `FB Ad: ${value.ad_name || ''} | Form: ${value.form_id || ''}`,\n  externalId: `fb_${value.leadgen_id || Date.now()}`,\n};\n\nreturn [{ json: lead }];"
      },
      "id": "transform-lead",
      "name": "Transform FB Lead",
      "type": "n8n-nodes-base.code",
      "typeVersion": 2,
      "position": [
        460,
        300
      ]
    },
    {
      "parameters": {
        "conditions": {
          "options": {
            "caseSensitive": false
          },
          "conditions": [
            {
              "leftValue": "={{ $json.skip }}",
              "rightValue": true,
              "operator": {
                "type": "boolean",
                "operation": "notEquals"
              }
            }
          ]
        }
      },
      "id": "filter-valid",
      "name": "Skip if Invalid",
      "type": "n8n-nodes-base.filter",
      "typeVersion": 2,
      "position": [
        680,
        300
      ]
    },
    {
      "parameters": {
        "method": "POST",
        "url": "={{ $env.CRM_URL }}/api/webhooks/leads",
        "sendBody": true,
        "contentType": "json",
        "body": {
          "values": [
            {
              "name": "name",
              "value": "={{ $json.name }}"
            },
            {
              "name": "email",
              "value": "={{ $json.email }}"
            },
            {
              "name": "phone",
              "value": "={{ $json.phone }}"
            },
            {
              "name": "whatsapp",
              "value": "={{ $json.whatsapp }}"
            },
            {
              "name": "country",
              "value": "={{ $json.country }}"
            },
            {
              "name": "city",
              "value": "={{ $json.city }}"
            },
            {
              "name": "source",
              "value": "={{ $json.source }}"
            },
            {
              "name": "campaign",
              "value": "={{ $json.campaign }}"
            },
            {
              "name": "budget",
              "value": "={{ $json.budget }}"
            },
            {
              "name": "propertyType",
              "value": "={{ $json.propertyType }}"
            },
            {
              "name": "notes",
              "value": "={{ $json.notes }}"
            },
            {
              "name": "externalId",
              "value": "={{ $json.externalId }}"
            }
          ]
        },
        "options": {}
      },
      "id": "push-to-crm",
      "name": "Push to CRM",
      "type": "n8n-nodes-base.httpRequest",
      "typeVersion": 4,
      "position": [
        900,
        300
      ]
    },
    {
      "parameters": {
        "respondWith": "json",
        "responseBody": "={{ JSON.stringify({ received: true }) }}"
      },
      "id": "respond",
      "name": "Respond to Facebook",
      "type": "n8n-nodes-base.respondToWebhook",
      "typeVersion": 1,
      "position": [
        1120,
        300
      ]
    }
  ],
  "connections": {
    "Facebook Lead Webhook": {
      "main": [
        [
          {
            "node": "Transform FB Lead",
            "type": "main",
            "index": 0
          }
        ]
      ]
    },
    "Transform FB Lead": {
      "main": [
        [
          {
            "node": "Skip if Invalid",
            "type": "main",
            "index": 0
          }
        ]
      ]
    },
    "Skip if Invalid": {
      "main": [
        [
          {
            "node": "Push to CRM",
            "type": "main",
            "index": 0
          }
        ]
      ]
    },
    "Push to CRM": {
      "main": [
        [
          {
            "node": "Respond to Facebook",
            "type": "main",
            "index": 0
          }
        ]
      ]
    }
  },
  "settings": {
    "executionOrder": "v1"
  },
  "tags": [
    {
      "name": "leads-egypt"
    }
  ]
}

About this workflow

facebook-leads-to-crm. Uses httpRequest. Webhook trigger; 5 nodes.

Source: https://github.com/khaled-bit/Realstate/blob/9c3390c0143c912787ac6ee42ab0c6bb5c59b2d9/n8n-workflows/facebook-leads.json — original creator credit. Request a take-down →

More Marketing & Ads workflows → · Browse all categories →

Related workflows

Workflows that share integrations, category, or trigger type with this one. All free to copy and import.