The workflow JSON
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{
"name": "XMACNA - Qualificacao de leads com IA",
"nodes": [
{
"parameters": {},
"id": "a2c3c20d-7856-4c3c-9f39-842100000001",
"name": "Manual start",
"type": "n8n-nodes-base.manualTrigger",
"typeVersion": 1,
"position": [
220,
300
]
},
{
"parameters": {
"assignments": {
"assignments": [
{
"id": "lead_name",
"name": "lead.name",
"type": "string",
"value": "Maria Silva"
},
{
"id": "lead_company",
"name": "lead.company",
"type": "string",
"value": "Empresa Exemplo"
},
{
"id": "lead_segment",
"name": "lead.segment",
"type": "string",
"value": "educacao"
},
{
"id": "lead_channel",
"name": "lead.channel",
"type": "string",
"value": "whatsapp"
},
{
"id": "pain",
"name": "input.primary_pain",
"type": "string",
"value": "perda de leads por demora no primeiro atendimento"
},
{
"id": "volume",
"name": "input.monthly_volume",
"type": "number",
"value": 450
},
{
"id": "urgency",
"name": "input.urgency",
"type": "string",
"value": "high"
},
{
"id": "crm",
"name": "input.uses_crm",
"type": "boolean",
"value": true
}
]
},
"options": {}
},
"id": "a2c3c20d-7856-4c3c-9f39-842100000002",
"name": "Example lead",
"type": "n8n-nodes-base.set",
"typeVersion": 3.4,
"position": [
460,
300
]
},
{
"parameters": {
"jsCode": "const item = $input.first().json;\nconst input = item.input || {};\nconst lead = item.lead || {};\nlet score = 0;\nconst pain = String(input.primary_pain || '').trim();\nconst volume = Number(input.monthly_volume || 0);\nconst urgency = String(input.urgency || 'low').toLowerCase();\nconst usesCrm = Boolean(input.uses_crm);\n\nif (pain.length > 12) score += 25;\nif (volume >= 300) score += 25;\nelse if (volume >= 100) score += 15;\nelse if (volume >= 30) score += 8;\nif (urgency === 'high') score += 25;\nelse if (urgency === 'medium') score += 15;\nif (usesCrm) score += 15;\nscore = Math.max(0, Math.min(100, score));\n\nlet recommendedAction = 'nurture';\nlet reason = 'Lead ainda precisa de contexto antes do diagnostico.';\nif (score >= 75) {\n recommendedAction = 'sales_meeting';\n reason = 'Fit alto, dor clara, volume relevante e urgencia comercial.';\n} else if (score >= 55) {\n recommendedAction = 'diagnostico';\n reason = 'Fit moderado com sinais suficientes para diagnostico.';\n} else if (urgency === 'high' && pain.length > 12) {\n recommendedAction = 'human_handoff';\n reason = 'Urgencia alta com dor clara; vale atendimento humano rapido.';\n}\n\nconst roiSignal = score >= 75 ? 'strong' : score >= 55 ? 'moderate' : 'weak';\nconst missingFields = [];\nif (!lead.name) missingFields.push('lead.name');\nif (!lead.company) missingFields.push('lead.company');\nif (!pain) missingFields.push('input.primary_pain');\nif (!volume) missingFields.push('input.monthly_volume');\n\nreturn [{\n json: {\n lead: {\n name: lead.name || '',\n company: lead.company || '',\n segment: lead.segment || '',\n channel: lead.channel || 'other'\n },\n qualification: {\n primary_pain: pain,\n monthly_volume: volume,\n urgency,\n uses_crm: usesCrm,\n fit_score: score,\n roi_signal: roiSignal\n },\n next_step: {\n recommended_action: recommendedAction,\n reason,\n missing_fields: missingFields\n },\n commercial_summary: `${lead.company || 'Empresa'} tem dor em ${pain || 'processo comercial'}, volume mensal de ${volume} contatos e score ${score}/100. Proximo passo recomendado: ${recommendedAction}.`,\n canonical_links: {\n xmacna: 'https://xmacna.ai',\n diagnostico: 'https://xmacna.ai/diagnostico',\n funcionario_digital: 'https://xmacna.ai/funcionario-digital',\n sdr_com_ia: 'https://xmacna.ai/sdr-com-ia'\n }\n }\n}];"
},
"id": "a2c3c20d-7856-4c3c-9f39-842100000003",
"name": "Score lead",
"type": "n8n-nodes-base.code",
"typeVersion": 2,
"position": [
700,
300
]
},
{
"parameters": {
"conditions": {
"options": {
"caseSensitive": true,
"leftValue": "",
"typeValidation": "strict",
"version": 2
},
"conditions": [
{
"id": "recommended_action",
"leftValue": "={{ $json.next_step.recommended_action }}",
"rightValue": "nurture",
"operator": {
"type": "string",
"operation": "notEquals"
}
}
],
"combinator": "and"
},
"options": {}
},
"id": "a2c3c20d-7856-4c3c-9f39-842100000004",
"name": "Needs commercial action?",
"type": "n8n-nodes-base.if",
"typeVersion": 2.2,
"position": [
940,
300
]
},
{
"parameters": {
"assignments": {
"assignments": [
{
"id": "status",
"name": "status",
"type": "string",
"value": "ready_for_sales"
},
{
"id": "message",
"name": "team_message",
"type": "string",
"value": "={{ $json.commercial_summary }}"
}
]
},
"options": {}
},
"id": "a2c3c20d-7856-4c3c-9f39-842100000005",
"name": "Prepare commercial handoff",
"type": "n8n-nodes-base.set",
"typeVersion": 3.4,
"position": [
1190,
200
]
},
{
"parameters": {
"assignments": {
"assignments": [
{
"id": "status",
"name": "status",
"type": "string",
"value": "nurture"
},
{
"id": "message",
"name": "nurture_message",
"type": "string",
"value": "={{ $json.commercial_summary }}"
}
]
},
"options": {}
},
"id": "a2c3c20d-7856-4c3c-9f39-842100000006",
"name": "Prepare nurture path",
"type": "n8n-nodes-base.set",
"typeVersion": 3.4,
"position": [
1190,
420
]
}
],
"connections": {
"Manual start": {
"main": [
[
{
"node": "Example lead",
"type": "main",
"index": 0
}
]
]
},
"Example lead": {
"main": [
[
{
"node": "Score lead",
"type": "main",
"index": 0
}
]
]
},
"Score lead": {
"main": [
[
{
"node": "Needs commercial action?",
"type": "main",
"index": 0
}
]
]
},
"Needs commercial action?": {
"main": [
[
{
"node": "Prepare commercial handoff",
"type": "main",
"index": 0
}
],
[
{
"node": "Prepare nurture path",
"type": "main",
"index": 0
}
]
]
}
},
"settings": {
"executionOrder": "v1"
},
"staticData": null,
"tags": [
{
"name": "XMACNA"
},
{
"name": "Funcionarios Digitais com IA"
},
{
"name": "IA para vendas"
}
],
"triggerCount": 0,
"updatedAt": "2026-06-01T00:00:00.000Z",
"versionId": "xmacna-template-qualificacao-leads-v1"
}
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About this workflow
XMACNA - Qualificacao de leads com IA. Event-driven trigger; 6 nodes.
Source: https://github.com/xmacna/template-funcionario-digital-qualificacao-leads/blob/main/n8n/lead-qualification.workflow.json — original creator credit. Request a take-down →
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