AutomationFlowsMarketing & Ads › Whatsapp Lead Follow-up — Reply to Every Lead in Under 60 Seconds

Whatsapp Lead Follow-up — Reply to Every Lead in Under 60 Seconds

WhatsApp Lead Follow-Up — reply to every lead in under 60 seconds. Uses httpRequest, googleSheets. Webhook trigger; 8 nodes.

Webhook trigger★★★☆☆ complexity8 nodesHTTP RequestGoogle Sheets
Marketing & Ads Trigger: Webhook Nodes: 8 Complexity: ★★★☆☆ Added:

This workflow follows the Google Sheets → HTTP Request recipe pattern — see all workflows that pair these two integrations.

The workflow JSON

Copy or download the full n8n JSON below. Paste it into a new n8n workflow, add your credentials, activate. Full import guide →

Download .json
{
  "name": "WhatsApp Lead Follow-Up \u2014 reply to every lead in under 60 seconds",
  "nodes": [
    {
      "parameters": {
        "content": "## WhatsApp Lead Follow-Up (free)\n\nAnswers every new lead on WhatsApp in seconds, logs it, and sends one polite follow-up after 24h.\n\n**Setup (10 min):**\n1. Point your website form / ad platform / landing page webhook to the Webhook node URL (POST).\n2. In both HTTP Request nodes, paste your WhatsApp API key (Wati shown; respond.io/AiSensy work the same \u2014 swap the URL).\n3. Create a WhatsApp *template message* in your provider dashboard named `lead_instant_reply` and `lead_follow_up_24h`, approve them with Meta.\n4. Connect Google Sheets credentials and pick a spreadsheet.\n\n**Expected payload:** `{ \"name\": \"...\", \"phone\": \"+15551234567\", \"source\": \"website\", \"message\": \"...\" }`\n\nFull version with reply detection, day 1/3/7 cadence, lead scoring and missed-call recovery:\nhttps://stackpick-b8s.pages.dev/templates/\n\nWhich WhatsApp platform to pick (compared with real pricing):\nhttps://stackpick-b8s.pages.dev/vs/wati-vs-respond-io/",
        "height": 540,
        "width": 420
      },
      "id": "note-setup",
      "name": "Setup notes",
      "type": "n8n-nodes-base.stickyNote",
      "typeVersion": 1,
      "position": [
        -720,
        -160
      ]
    },
    {
      "parameters": {
        "httpMethod": "POST",
        "path": "lead-intake",
        "options": {}
      },
      "id": "webhook-lead",
      "name": "New lead (webhook)",
      "type": "n8n-nodes-base.webhook",
      "typeVersion": 2,
      "position": [
        -240,
        80
      ]
    },
    {
      "parameters": {
        "assignments": {
          "assignments": [
            {
              "id": "a1",
              "name": "name",
              "value": "={{ $json.body.name || 'there' }}",
              "type": "string"
            },
            {
              "id": "a2",
              "name": "phone",
              "value": "={{ ($json.body.phone || '').replace(/[^+\\d]/g, '') }}",
              "type": "string"
            },
            {
              "id": "a3",
              "name": "source",
              "value": "={{ $json.body.source || 'unknown' }}",
              "type": "string"
            },
            {
              "id": "a4",
              "name": "message",
              "value": "={{ $json.body.message || '' }}",
              "type": "string"
            },
            {
              "id": "a5",
              "name": "received_at",
              "value": "={{ $now.toISO() }}",
              "type": "string"
            }
          ]
        },
        "options": {}
      },
      "id": "set-normalize",
      "name": "Normalize lead",
      "type": "n8n-nodes-base.set",
      "typeVersion": 3.4,
      "position": [
        -20,
        80
      ]
    },
    {
      "parameters": {
        "method": "POST",
        "url": "=https://live-mt-server.wati.io/YOUR_TENANT_ID/api/v1/sendTemplateMessage?whatsappNumber={{ $json.phone }}",
        "sendHeaders": true,
        "headerParameters": {
          "parameters": [
            {
              "name": "Authorization",
              "value": "Bearer YOUR_WATI_API_KEY"
            },
            {
              "name": "Content-Type",
              "value": "application/json"
            }
          ]
        },
        "sendBody": true,
        "specifyBody": "json",
        "jsonBody": "={{ JSON.stringify({ template_name: 'lead_instant_reply', broadcast_name: 'lead_instant_reply', parameters: [{ name: 'name', value: $json.name }] }) }}",
        "options": {}
      },
      "id": "http-instant-reply",
      "name": "Send instant WhatsApp reply",
      "type": "n8n-nodes-base.httpRequest",
      "typeVersion": 4.2,
      "position": [
        200,
        80
      ]
    },
    {
      "parameters": {
        "operation": "append",
        "documentId": {
          "__rl": true,
          "mode": "list",
          "value": ""
        },
        "sheetName": {
          "__rl": true,
          "mode": "list",
          "value": ""
        },
        "columns": {
          "mappingMode": "defineBelow",
          "value": {
            "received_at": "={{ $('Normalize lead').item.json.received_at }}",
            "name": "={{ $('Normalize lead').item.json.name }}",
            "phone": "={{ $('Normalize lead').item.json.phone }}",
            "source": "={{ $('Normalize lead').item.json.source }}",
            "message": "={{ $('Normalize lead').item.json.message }}",
            "status": "instant_reply_sent"
          }
        },
        "options": {}
      },
      "id": "sheets-log",
      "name": "Log lead to sheet",
      "type": "n8n-nodes-base.googleSheets",
      "typeVersion": 4.5,
      "position": [
        420,
        80
      ]
    },
    {
      "parameters": {
        "amount": 24,
        "unit": "hours"
      },
      "id": "wait-24h",
      "name": "Wait 24 hours",
      "type": "n8n-nodes-base.wait",
      "typeVersion": 1.1,
      "position": [
        640,
        80
      ]
    },
    {
      "parameters": {
        "method": "POST",
        "url": "=https://live-mt-server.wati.io/YOUR_TENANT_ID/api/v1/sendTemplateMessage?whatsappNumber={{ $('Normalize lead').item.json.phone }}",
        "sendHeaders": true,
        "headerParameters": {
          "parameters": [
            {
              "name": "Authorization",
              "value": "Bearer YOUR_WATI_API_KEY"
            },
            {
              "name": "Content-Type",
              "value": "application/json"
            }
          ]
        },
        "sendBody": true,
        "specifyBody": "json",
        "jsonBody": "={{ JSON.stringify({ template_name: 'lead_follow_up_24h', broadcast_name: 'lead_follow_up_24h', parameters: [{ name: 'name', value: $('Normalize lead').item.json.name }] }) }}",
        "options": {}
      },
      "id": "http-follow-up",
      "name": "Send 24h follow-up",
      "type": "n8n-nodes-base.httpRequest",
      "typeVersion": 4.2,
      "position": [
        860,
        80
      ]
    },
    {
      "parameters": {
        "content": "**Tip:** pause the follow-up for leads that already replied.\nIn Wati: add the contact to a 'replied' list via their automation, or check `GET /api/v1/getMessages` before this node. The paid pack ships this reply-check plus a day 1/3/7 cadence prebuilt.",
        "height": 180,
        "width": 320
      },
      "id": "note-replied",
      "name": "Reply-check tip",
      "type": "n8n-nodes-base.stickyNote",
      "typeVersion": 1,
      "position": [
        820,
        -140
      ]
    }
  ],
  "connections": {
    "New lead (webhook)": {
      "main": [
        [
          {
            "node": "Normalize lead",
            "type": "main",
            "index": 0
          }
        ]
      ]
    },
    "Normalize lead": {
      "main": [
        [
          {
            "node": "Send instant WhatsApp reply",
            "type": "main",
            "index": 0
          }
        ]
      ]
    },
    "Send instant WhatsApp reply": {
      "main": [
        [
          {
            "node": "Log lead to sheet",
            "type": "main",
            "index": 0
          }
        ]
      ]
    },
    "Log lead to sheet": {
      "main": [
        [
          {
            "node": "Wait 24 hours",
            "type": "main",
            "index": 0
          }
        ]
      ]
    },
    "Wait 24 hours": {
      "main": [
        [
          {
            "node": "Send 24h follow-up",
            "type": "main",
            "index": 0
          }
        ]
      ]
    }
  },
  "settings": {
    "executionOrder": "v1"
  },
  "meta": {
    "templateCredsSetupCompleted": false
  }
}
Pro

For the full experience including quality scoring and batch install features for each workflow upgrade to Pro

About this workflow

WhatsApp Lead Follow-Up — reply to every lead in under 60 seconds. Uses httpRequest, googleSheets. Webhook trigger; 8 nodes.

Source: https://github.com/marcelobm33/stackpick-n8n-templates/blob/main/free/whatsapp-lead-follow-up.json — original creator credit. Request a take-down →

More Marketing & Ads workflows → · Browse all categories →

Related workflows

Workflows that share integrations, category, or trigger type with this one. All free to copy and import.

Marketing & Ads

This workflow is designed to manage the assignment and validation of unique QR code coupons within a lead generation system with SuiteCRM.

HTTP Request, Form Trigger, Google Sheets +1
Marketing & Ads

This workflow acts as an instant SDR that replies to new inbound leads across multiple channels in real time. It first captures and normalizes all incoming lead data into a unified structure. The work

Google Sheets, HTTP Request, Gmail +1
Marketing & Ads

A comprehensive n8n workflow template for streamlining influencer application processing with real-time social media data validation, intelligent scoring algorithms, and automated onboarding workflows

N8N Nodes Verifiemail, Stop And Error, HTTP Request +2
Marketing & Ads

This n8n workflow automates the generation of personalized marketing content for events, including emails, social media posts, and advertisements. Leveraging AI, it tailors content based on event deta

HTTP Request, Google Sheets, Email Send +1
Marketing & Ads

Lead Generation & Enrichment Engine. Uses httpRequest, googleSheets, dataTable. Webhook trigger; 23 nodes.

HTTP Request, Google Sheets, Data Table