Find and Add Lookalike Influencers to Hubspot with Influencers.club and…

The workflow JSON

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{
  "id": "XJMLz8j7z4G2GMWI",
  "meta": {
    "templateCredsSetupCompleted": true
  },
  "name": "Find and add similar creators to Hubspot based on top performers",
  "tags": [],
  "nodes": [
    {
      "id": "d1c4d36e-79fb-4876-8d57-84a514b96fd3",
      "name": "\ud83d\udccb OVERVIEW",
      "type": "n8n-nodes-base.stickyNote",
      "position": [
        -160,
        1232
      ],
      "parameters": {
        "color": 4,
        "width": 600,
        "height": 568,
        "content": "#  HubSpot \u2192 Lookalike Creator Discovery\n\n**How it works** When a contact is created in HubSpot, this pipeline checks if they're a creator, finds similar creators via the influencers.club API, enriches and AI-analyzes each one, then pushes qualified lookalikes back into HubSpot.\n\n**Flow:** Trigger \u2192 Fetch contact \u2192 Extract email \u2192 Enrich \u2192 Detect platform \u2192 Filter creators \u2192 Lookalike API \u2192 Loop each result \u2192 Enrich \u2192 Normalize \u2192 AI analysis \u2192 HubSpot upsert\n\n**Platform detection:** `main_platform` is auto-detected by comparing follower counts across TikTok / Instagram / YouTube / Twitter \u2014 the highest audience wins. Non-creators are silently dropped at the Filter node.\n\n**Set up required**\n- HubSpot Developer App (trigger)\n- HubSpot App Token (read + write)\n- influencers.club API key\n- OpenAI API key"
      },
      "typeVersion": 1
    },
    {
      "id": "0647f8b5-0314-46bd-9731-c1576e276ef8",
      "name": "Note: Trigger",
      "type": "n8n-nodes-base.stickyNote",
      "position": [
        480,
        1360
      ],
      "parameters": {
        "color": 3,
        "width": 200,
        "height": 442,
        "content": "##  HubSpot Trigger\nFires on `contact.creation`. Outputs `contactId` for the next node.\n\nAdd `contact.propertyChange` in HubSpot app settings to also catch updates."
      },
      "typeVersion": 1
    },
    {
      "id": "101be7b1-471f-433d-8089-91f1362cfb36",
      "name": "Note: Get Contact",
      "type": "n8n-nodes-base.stickyNote",
      "position": [
        768,
        1360
      ],
      "parameters": {
        "color": 3,
        "width": 216,
        "height": 442,
        "content": "##  Get Contact by ID\nFetches `firstname`, `company`, `hs_full_name_or_email` from HubSpot using `contactId`.\n\n Add more properties to `propertiesCollection` if your CRM has custom creator fields."
      },
      "typeVersion": 1
    },
    {
      "id": "8c416418-b1c9-4bcd-85f3-39bd1cb644c2",
      "name": "Note: Extract Email",
      "type": "n8n-nodes-base.stickyNote",
      "position": [
        1040,
        1360
      ],
      "parameters": {
        "color": 3,
        "width": 200,
        "height": 442,
        "content": "##  Extract Email\nMaps HubSpot fields into clean `Email` and `Company Name` variables.\n"
      },
      "typeVersion": 1
    },
    {
      "id": "0f815d99-c44b-4855-8606-2a038f44e072",
      "name": "Note: Enrich by Email",
      "type": "n8n-nodes-base.stickyNote",
      "position": [
        1296,
        1248
      ],
      "parameters": {
        "color": 6,
        "width": 216,
        "height": 414,
        "content": "##  Enrich by Email\nPOSTs email to influencers.club and returns a full main profile info.\n\n Error \u2192 Stop and Error node."
      },
      "typeVersion": 1
    },
    {
      "id": "b3279d61-a380-4e30-8646-ee3087e83a95",
      "name": "Note: Stop and Error",
      "type": "n8n-nodes-base.stickyNote",
      "position": [
        1296,
        1680
      ],
      "parameters": {
        "color": 7,
        "width": 206,
        "height": 348,
        "content": "##  Stop and Error\nTriggered when enrichment fails or returns no creator. Halts execution with a logged error message."
      },
      "typeVersion": 1
    },
    {
      "id": "2535f18d-8add-4ae5-a961-da92f7b40170",
      "name": "Note: Normalize Seed",
      "type": "n8n-nodes-base.stickyNote",
      "position": [
        1552,
        1104
      ],
      "parameters": {
        "color": 7,
        "width": 210,
        "height": 552,
        "content": "##  Normalize (Code in JS)\nDetects `main_platform` by comparing follower counts across all platform blocks. Computes `follower_tier`, `engagement_tier`, `growth_trend`. Strips CloudFront URL signing params.\n\nOutputs a flat clean object for the filter and lookalike nodes."
      },
      "typeVersion": 1
    },
    {
      "id": "4c97fb61-7f2b-4cad-a41a-d9f97a805131",
      "name": "Note: Filter",
      "type": "n8n-nodes-base.stickyNote",
      "position": [
        1792,
        1104
      ],
      "parameters": {
        "color": 7,
        "width": 190,
        "height": 544,
        "content": "##  Filter \u2014 Is Creator?\nChecks `is_creator === true`. Only real creators proceed.\n\n**Port 0** \u2192 Lookalike API \n**Port 1** \u2192 dead end, dropped silently "
      },
      "typeVersion": 1
    },
    {
      "id": "143bc619-8c10-4b3d-b7e7-8840054a748b",
      "name": "Note: Lookalike API",
      "type": "n8n-nodes-base.stickyNote",
      "position": [
        2016,
        1104
      ],
      "parameters": {
        "color": 6,
        "width": 392,
        "height": 542,
        "content": "##  Lookalike API\nFinds similar creators using `main_platform` + `handle`. Returns up to 5 accounts.\n\n Adjust `paging.limit` (max ~50) or add filters: `engagement_percent.min`, `number_of_followers`, `has_done_brand_deals: true`."
      },
      "typeVersion": 1
    },
    {
      "id": "463f103b-c8b7-49c2-bdaf-077315d2308d",
      "name": "Note: Loop",
      "type": "n8n-nodes-base.stickyNote",
      "position": [
        2448,
        1104
      ],
      "parameters": {
        "color": 7,
        "width": 190,
        "height": 544,
        "content": "##  Loop Over Items\nProcesses one lookalike at a time to avoid API rate limits.\n\n**Port 0** \u2192 all done, exits loop\n**Port 1** \u2192 next item \u2192 Enrichment API"
      },
      "typeVersion": 1
    },
    {
      "id": "efa995d5-d67a-4247-9b8a-74fea9430c43",
      "name": "Note: AI Agent",
      "type": "n8n-nodes-base.stickyNote",
      "position": [
        3184,
        1120
      ],
      "parameters": {
        "color": 2,
        "width": 370,
        "height": 690,
        "content": "##  AI Agent\nGPT-4o-mini analyzes the profile and returns structured JSON: summary, strengths, concerns, audience authenticity, growth trajectory, niche clarity, brand fit, recommended action, and estimated reach per post.\n\n Edit the system prompt to add campaign context or scoring bias."
      },
      "typeVersion": 1
    },
    {
      "id": "1568debf-2a3d-465f-af1b-c0c191cd38b5",
      "name": "Note: HubSpot Out",
      "type": "n8n-nodes-base.stickyNote",
      "position": [
        3616,
        1120
      ],
      "parameters": {
        "color": 3,
        "width": 210,
        "height": 692,
        "content": "##  HubSpot Upsert\nCreates or updates the lookalike as a HubSpot contact using their enriched email.\n\n Map `recommended_action`, `brand_fit`, and `estimated_reach_per_post` to custom HubSpot properties for outreach sequencing."
      },
      "typeVersion": 1
    },
    {
      "id": "e9a4aab9-fe47-4ca5-8bbd-6f9bcefb7bab",
      "name": "Stop and Error",
      "type": "n8n-nodes-base.stopAndError",
      "position": [
        1344,
        1840
      ],
      "parameters": {
        "errorMessage": "API enrichment failed - contact is not a creator or API error"
      },
      "typeVersion": 1
    },
    {
      "id": "111cf880-1d0a-4327-bffd-13c3f98d9420",
      "name": "OpenAI Model (Lookalike)1",
      "type": "@n8n/n8n-nodes-langchain.lmChatOpenAi",
      "position": [
        3200,
        1712
      ],
      "parameters": {
        "model": {
          "__rl": true,
          "mode": "list",
          "value": "gpt-4o-mini"
        },
        "options": {},
        "builtInTools": {}
      },
      "credentials": {
        "openAiApi": {
          "name": "<your credential>"
        }
      },
      "typeVersion": 1.3
    },
    {
      "id": "e2f24be3-9aef-4970-b98e-b6edf1f77562",
      "name": "Structured Output Parser (Lookalike)1",
      "type": "@n8n/n8n-nodes-langchain.outputParserStructured",
      "position": [
        3456,
        1712
      ],
      "parameters": {
        "schemaType": "manual",
        "inputSchema": "{\n  \"type\": \"object\",\n  \"properties\": {\n    \"summary\": { \"type\": \"string\" },\n    \"strengths\": { \"type\": \"array\", \"items\": { \"type\": \"string\" } },\n    \"concerns\": { \"type\": \"array\", \"items\": { \"type\": \"string\" } },\n    \"audience_analysis\": { \"type\": \"object\", \"properties\": { \"authenticity_assessment\": { \"type\": \"string\" }, \"engagement_quality\": { \"type\": \"string\", \"enum\": [\"low\",\"medium\",\"high\"] }, \"engagement_notes\": { \"type\": \"string\" } }, \"required\": [\"authenticity_assessment\",\"engagement_quality\",\"engagement_notes\"] },\n    \"growth_analysis\": { \"type\": \"object\", \"properties\": { \"trajectory\": { \"type\": \"string\", \"enum\": [\"declining\",\"stagnant\",\"steady\",\"accelerating\"] }, \"notes\": { \"type\": \"string\" } }, \"required\": [\"trajectory\",\"notes\"] },\n    \"content_analysis\": { \"type\": \"object\", \"properties\": { \"content_style\": { \"type\": \"string\" }, \"niche_clarity\": { \"type\": \"string\", \"enum\": [\"weak\",\"moderate\",\"strong\"] }, \"niche_notes\": { \"type\": \"string\" } }, \"required\": [\"content_style\",\"niche_clarity\",\"niche_notes\"] },\n    \"brand_fit\": { \"type\": \"object\", \"properties\": { \"best_fit_categories\": { \"type\": \"array\", \"items\": { \"type\": \"string\" } }, \"poor_fit_categories\": { \"type\": \"array\", \"items\": { \"type\": \"string\" } }, \"campaign_types\": { \"type\": \"array\", \"items\": { \"type\": \"string\" } } }, \"required\": [\"best_fit_categories\",\"poor_fit_categories\",\"campaign_types\"] },\n    \"flags\": { \"type\": \"array\", \"items\": { \"type\": \"string\" } },\n    \"recommended_action\": { \"type\": \"string\", \"enum\": [\"approve\",\"review\",\"reject\"] },\n    \"recommended_action_reason\": { \"type\": \"string\" },\n    \"estimated_reach_per_post\": { \"type\": \"object\", \"properties\": { \"low\": { \"type\": \"number\" }, \"high\": { \"type\": \"number\" }, \"basis\": { \"type\": \"string\" } }, \"required\": [\"low\",\"high\",\"basis\"] }\n  },\n  \"required\": [\"summary\",\"strengths\",\"concerns\",\"audience_analysis\",\"growth_analysis\",\"content_analysis\",\"brand_fit\",\"flags\",\"recommended_action\",\"recommended_action_reason\",\"estimated_reach_per_post\"]\n}"
      },
      "typeVersion": 1.3
    },
    {
      "id": "7194259e-6ac6-42ba-a445-70cc7de5f6f2",
      "name": "Note: Enrich Lookalike1",
      "type": "n8n-nodes-base.stickyNote",
      "position": [
        2704,
        1104
      ],
      "parameters": {
        "color": 6,
        "width": 424,
        "height": 538,
        "content": "##  Enrich Lookalike\nFetches full profile per lookalike: post data, audience, income, connected platforms.\n\n Error output suppressed \u2014 failed enrichments skip silently so the loop continues."
      },
      "typeVersion": 1
    },
    {
      "id": "63f881e0-5adc-4b9b-8b1d-1d77c9a1c5b8",
      "name": "HubSpot Trigger",
      "type": "n8n-nodes-base.hubspotTrigger",
      "position": [
        528,
        1648
      ],
      "parameters": {
        "eventsUi": {
          "eventValues": [
            {}
          ]
        },
        "additionalFields": {
          "maxConcurrentRequests": 5
        }
      },
      "credentials": {
        "hubspotDeveloperApi": {
          "name": "<your credential>"
        }
      },
      "typeVersion": 1
    },
    {
      "id": "016d7e62-a2d7-4ba9-9f9e-998eec74648a",
      "name": "Get Contact by ID",
      "type": "n8n-nodes-base.hubspot",
      "position": [
        832,
        1648
      ],
      "parameters": {
        "contactId": {
          "__rl": true,
          "mode": "id",
          "value": "={{ $json.contactId }}"
        },
        "operation": "get",
        "authentication": "appToken",
        "additionalFields": {
          "propertiesCollection": {
            "propertiesValues": {
              "properties": [
                "firstname",
                "company",
                "hs_full_name_or_email"
              ]
            }
          }
        }
      },
      "credentials": {
        "hubspotAppToken": {
          "name": "<your credential>"
        }
      },
      "typeVersion": 2.2
    },
    {
      "id": "e35885d7-64d4-412b-89b3-21d460bd39e9",
      "name": "Extract Email",
      "type": "n8n-nodes-base.set",
      "position": [
        1088,
        1648
      ],
      "parameters": {
        "options": {},
        "assignments": {
          "assignments": [
            {
              "id": "8ff17193-2e32-487b-b433-14cc67ee0581",
              "name": "Email",
              "type": "string",
              "value": "={{ $json.properties.email.value }}"
            },
            {
              "id": "first-name-extract",
              "name": "Company Name",
              "type": "string",
              "value": "={{ $json[\"associated-company\"].properties.name.value }}"
            }
          ]
        }
      },
      "typeVersion": 3.4
    },
    {
      "id": "2235d40b-0612-4a15-a6f4-38d5022ad0ed",
      "name": "Normalize",
      "type": "n8n-nodes-base.code",
      "position": [
        1616,
        1472
      ],
      "parameters": {
        "jsCode": "const raw = $input.first().json[0] || $input.first().json;\nconst result = raw.result || raw;\n\nfunction fmtFollowers(n) {\n  if (n == null) return null;\n  if (n >= 1000000) return `${(n / 1000000).toFixed(1)}M`;\n  if (n >= 1000) return `${Math.round(n / 1000)}K`;\n  return `${n}`;\n}\n\nfunction stripUrl(url) {\n  if (!url || typeof url !== 'string') return null;\n  return url.includes('?') ? url.split('?')[0] : url;\n}\n\nfunction engagementTier(pct) {\n  if (pct == null) return 'unknown';\n  if (pct >= 5) return 'high';\n  if (pct >= 1) return 'medium';\n  return 'low';\n}\n\nfunction followerTier(n) {\n  if (n == null) return 'unknown';\n  if (n >= 500000) return 'macro';\n  if (n >= 100000) return 'mid';\n  if (n >= 10000) return 'micro';\n  return 'nano';\n}\n\nfunction growthTrend(g) {\n  if (!g || typeof g !== 'object') return null;\n  const vals = [g['12_months_ago'], g['9_months_ago'], g['6_months_ago'], g['3_months_ago']]\n    .filter(v => typeof v === 'number');\n  if (vals.length < 2) return null;\n  return vals[vals.length - 1] > vals[0] ? 'accelerating' : 'decelerating';\n}\n\nconst platforms = {\n  tiktok:    { data: result.tiktok    || null, followers: result.tiktok?.follower_count    ?? 0 },\n  instagram: { data: result.instagram || null, followers: result.instagram?.follower_count ?? 0 },\n  youtube:   { data: result.youtube   || null, followers: result.youtube?.subscriber_count ?? 0 },\n  twitter:   { data: result.twitter   || null, followers: result.twitter?.follower_count   ?? 0 }\n};\n\nconst main_platform = Object.entries(platforms)\n  .filter(([, v]) => v.data && v.followers > 0)\n  .sort((a, b) => b[1].followers - a[1].followers)[0]?.[0] || 'unknown';\n\nconst p = platforms[main_platform]?.data || {};\nconst followers = platforms[main_platform]?.followers || null;\nconst handle = (p.username || '').replace(/^@/, '').toLowerCase().trim() || null;\n\nconst profileUrls = {\n  tiktok:    handle ? `https://www.tiktok.com/@${handle}` : null,\n  instagram: handle ? `https://www.instagram.com/${handle}` : null,\n  youtube:   p.custom_url ? `https://www.youtube.com/${p.custom_url}` : null,\n  twitter:   handle ? `https://twitter.com/${handle}` : null\n};\n\nreturn [{\n  json: {\n    email:            result.email || null,\n    email_type:       result.email_type || null,\n    full_name:        p.full_name || result.first_name?.replace(/^@/, '') || null,\n    handle,\n    display_handle:   handle ? `@${handle}` : null,\n    main_platform,\n    profile_url:      profileUrls[main_platform] || null,\n    profile_picture:  stripUrl(p.profile_picture),\n    followers,\n    followers_fmt:    fmtFollowers(followers),\n    follower_tier:    followerTier(followers),\n    engagement_percent: p.engagement_percent ? parseFloat(p.engagement_percent.toFixed(3)) : null,\n    engagement_tier:  engagementTier(p.engagement_percent),\n    growth_trend:     growthTrend(p.creator_follower_growth),\n    posting_frequency: p.posting_frequency_recent_months ?? null,\n    biography:        p.biography || null,\n    is_verified:      p.is_verified || false,\n    is_creator:       result.is_creator || false,\n    has_brand_deals:  result.has_brand_deals || false,\n    has_merch:        p.has_merch || false,\n    promotes_affiliate_links: p.promotes_affiliate_links || false,\n    gender:           result.gender || null,\n    location:         result.location || null,\n    speaking_language: result.speaking_language || null,\n    links_in_bio:     result.links_in_bio || p.links_in_bio || [],\n    platforms_available: Object.entries(platforms)\n      .filter(([, v]) => v.data && v.followers > 0)\n      .map(([name, v]) => ({ platform: name, followers: v.followers, followers_fmt: fmtFollowers(v.followers) }))\n  }\n}];"
      },
      "typeVersion": 2
    },
    {
      "id": "4564d50a-7773-4049-a032-8d1324b47bc7",
      "name": "Filter - Is Creator?",
      "type": "n8n-nodes-base.if",
      "position": [
        1840,
        1472
      ],
      "parameters": {
        "options": {},
        "conditions": {
          "options": {
            "version": 1,
            "leftValue": "",
            "caseSensitive": true,
            "typeValidation": "strict"
          },
          "combinator": "and",
          "conditions": [
            {
              "id": "creator-check",
              "operator": {
                "type": "boolean",
                "operation": "equals"
              },
              "leftValue": "={{ $json.is_creator }}",
              "rightValue": true
            }
          ]
        }
      },
      "typeVersion": 2
    },
    {
      "id": "72e1331d-6e7a-4167-a158-4289af48e1bf",
      "name": "Loop Over Items (Lookalike)",
      "type": "n8n-nodes-base.splitInBatches",
      "position": [
        2512,
        1456
      ],
      "parameters": {
        "options": {}
      },
      "typeVersion": 3
    },
    {
      "id": "9b7ba1b6-8a14-40db-a12c-15200566cf2b",
      "name": "Normalize Profile (Lookalike)",
      "type": "n8n-nodes-base.code",
      "position": [
        2992,
        1456
      ],
      "parameters": {
        "mode": "runOnceForEachItem",
        "jsCode": "function stripUrl(url){if(!url)return null;return typeof url==='string'&&url.includes('?')?url.split('?')[0]:url;}\nfunction normHandle(raw){if(!raw||typeof raw!=='string')return null;return raw.replace(/^@/,'').toLowerCase().trim();}\nfunction fmtFollowers(n){if(n==null)return null;if(n>=1000000)return`${(n/1000000).toFixed(1)}M`;if(n>=1000)return`${(n/1000).toFixed(0)}K`;return`${n}`;}\nfunction growthTrend(g){if(!g||typeof g!=='object')return null;const vals=[g['12_months_ago'],g['9_months_ago'],g['6_months_ago'],g['3_months_ago']].filter(v=>typeof v==='number');if(vals.length<2)return null;return vals[vals.length-1]>vals[0]?'accelerating':'decelerating';}\nfunction buildLinks(ch,handle){const l={};if(!handle)return l;if(Array.isArray(ch)){ch.forEach(e=>{if(e&&typeof e==='object')Object.entries(e).forEach(([p,u])=>{if(u)l[p]=u;});});}else if(ch&&typeof ch==='object'){if(ch.has_instagram||ch.instagram)l.instagram=`https://www.instagram.com/${handle}`;if(ch.has_tiktok)l.tiktok=`https://www.tiktok.com/@${handle}`;if(ch.has_youtube)l.youtube=`https://www.youtube.com/@${handle}`;if(ch.has_twitter)l.twitter=`https://twitter.com/${handle}`;if(ch.has_linktree)l.linktree=`https://linktr.ee/${handle}`;}return l;}\nfunction dedupCollabs(tagged){if(!Array.isArray(tagged))return[];const c={};tagged.forEach(t=>{if(t?.username)c[t.username]=(c[t.username]||0)+1;});return Object.entries(c).sort((a,b)=>b[1]-a[1]).slice(0,8).map(([u])=>u);}\n\nfunction normalize(entry) {\n  // Detect format A: { result: { instagram: {...}, ... }, credits_cost: 1 }\n  // Detect format B: { user_id, profile: { username, followers, ... } }\n  // Detect format C: flat enriched data directly\n\n  const isFormatA = !!(entry.result && entry.result.instagram);\n  const isFormatB = !!(entry.profile && entry.profile.username);\n\n  if (isFormatB) {\n    // Lightweight lookalike format\n    const profile = entry.profile;\n    const handle = normHandle(profile.username);\n    const followers = profile.followers ?? null;\n    const engPct = profile.engagement_percent ?? null;\n    return {\n      normalized_profile: {\n        identity: {\n          user_id: entry.user_id || null,\n          full_name: profile.full_name || null,\n          handle,\n          display_handle: handle ? `@${handle}` : null,\n          platform_primary: 'instagram',\n          profile_url: handle ? `https://www.instagram.com/${handle}` : null,\n          profile_picture: stripUrl(profile.picture),\n          email: null, is_verified: false, is_private: false,\n          is_business_account: false, account_type: 'personal',\n          category: null, niche_topics: []\n        },\n        cross_platform_links: { instagram: handle ? `https://www.instagram.com/${handle}` : null },\n        contact: { email: null, email_type: null, phone: null, has_link_in_bio: false, bio_links: [] },\n        audience: { follower_count: followers, follower_count_fmt: fmtFollowers(followers), following_count: null, media_count: null, top_country: null, state: null, city: null, location_certainty: null, language: null },\n        follower_growth: null,\n        engagement: { engagement_percent: engPct, avg_likes: null, avg_comments: null, median_likes: null, median_comments: null, comment_to_like_ratio_pct: null },\n        content: { posting_frequency_per_month: null, reels_percentage: null, video_content_creator: false, most_recent_post_date: null, top_hashtags: [], biography: null },\n        monetization: { has_brand_deals: false, has_merch: false, promotes_affiliate_links: false, estimated_income: null },\n        network: { frequent_collaborators: [], primary_locations: [] },\n        flags: { low_engagement: typeof engPct==='number'&&typeof followers==='number'&&engPct<1.0&&followers>10000, tiktok_id_only: false },\n        dedup_key: handle ? `instagram:${handle}` : entry.user_id ? `instagram:${entry.user_id}` : null\n      }\n    };\n  }\n\n  // Format A or C \u2014 full enrichment data\n  const raw = isFormatA ? entry.result : entry;\n  const ig = raw.instagram || {};\n\n  const handle = normHandle(ig?.username || ig?.handle || raw?.creator_handle);\n  const userId = ig?.userid || ig?.user_id || raw?.user_id || null;\n  const email = raw?.email || raw?.contact_email || ig?.email || null;\n  const followers = ig?.follower_count ?? ig?.followers ?? null;\n  const engPct = ig?.engagement_percent ?? null;\n  const avgLikes = ig?.avg_likes ?? ig?.average_likes ?? null;\n  const avgComments = ig?.avg_comments ?? ig?.average_comments ?? null;\n  const ctlRatio = (typeof avgLikes==='number'&&avgLikes>0&&typeof avgComments==='number') ? parseFloat(((avgComments/avgLikes)*100).toFixed(2)) : null;\n  const ch = raw?.creator_has || ig?.creator_has || null;\n  const xp = buildLinks(ch, handle);\n  if(handle && !xp.instagram) xp.instagram = `https://www.instagram.com/${handle}`;\n  const lt = ig?.linktree || raw?.linktree || null;\n  if(lt && !xp.linktree) xp.linktree = `https://linktr.ee/${lt}`;\n  const gr = ig?.creator_follower_growth || null;\n  const fg = gr ? {'3_months_ago_pct':gr['3_months_ago']??null,'6_months_ago_pct':gr['6_months_ago']??null,'9_months_ago_pct':gr['9_months_ago']??null,'12_months_ago_pct':gr['12_months_ago']??null,trend:growthTrend(gr)} : null;\n  const aud = { follower_count: followers, follower_count_fmt: fmtFollowers(followers), following_count: ig?.following_count??null, media_count: ig?.media_count??null, top_country: ig?.country||raw?.location||null, state: ig?.state||null, city: ig?.city||null, location_certainty: ig?.location_certainty??null, language: Array.isArray(ig?.language_code)?ig.language_code[0]:(raw?.speaking_language||ig?.language_code||null) };\n  const collabs = dedupCollabs(ig?.tagged||[]).filter(u=>u!==handle);\n  const locs = [...new Set((ig?.locations||[]).filter(Boolean))].slice(0,5);\n  const incRaw = ig?.income || raw?.income_data?.instagram || null;\n  const inc = incRaw ? {min_usd:incRaw.min??null,max_usd:incRaw.max??null,currency:incRaw.currency??null} : null;\n  let tags = [];\n  if(Array.isArray(ig?.hashtags_count)&&ig.hashtags_count.length){ tags=ig.hashtags_count.sort((a,b)=>b.count-a.count).slice(0,10).map(h=>h.name); }\n  else if(Array.isArray(ig?.hashtags)){ const seen=new Set(); tags=ig.hashtags.filter(h=>h&&h.length>1&&!seen.has(h)&&seen.add(h)).slice(0,10); }\n  const dk = handle?`instagram:${handle}`:userId?`instagram:${userId}`:null;\n\n  return {\n    normalized_profile: {\n      identity: { user_id: userId, full_name: ig?.full_name||raw?.first_name||null, handle, display_handle: handle?`@${handle}`:null, platform_primary:'instagram', profile_url: handle?`https://www.instagram.com/${handle}`:null, profile_picture: stripUrl(ig?.profile_picture||ig?.profile_picture_hd), email, is_verified: ig?.is_verified??false, is_private: ig?.is_private??false, is_business_account: ig?.is_business_account??raw?.is_business??false, account_type: raw?.is_creator?'creator':(ig?.account_type===3?'creator':'personal'), category: ig?.category||null, niche_topics: ig?.niche_class||[] },\n      cross_platform_links: xp,\n      contact: { email, email_type: raw?.email_type||null, phone: raw?.contact_phone_number?`+${String(raw.contact_phone_number).replace(/^\\+/,'')}` :(ig?.contact_phone_number||null), has_link_in_bio: ig?.uses_link_in_bio??raw?.has_link_in_bio??false, bio_links: ig?.links_in_bio||raw?.links_in_bio||[] },\n      audience: aud,\n      follower_growth: fg,\n      engagement: { engagement_percent: engPct, avg_likes: avgLikes, avg_comments: avgComments, median_likes: ig?.likes_median??null, median_comments: ig?.comments_median??null, comment_to_like_ratio_pct: ctlRatio },\n      content: { posting_frequency_per_month: ig?.posting_frequency_recent_months??null, reels_percentage: ig?.reels_percentage_last_12_posts??null, video_content_creator: ig?.video_content_creator??false, most_recent_post_date: ig?.most_recent_post_date||null, top_hashtags: tags, biography: ig?.biography||null },\n      monetization: { has_brand_deals: raw?.has_brand_deals??ig?.has_done_brand_deals??false, has_merch: ig?.has_merch??false, promotes_affiliate_links: ig?.promotes_affiliate_links??false, estimated_income: inc },\n      network: { frequent_collaborators: collabs, primary_locations: locs },\n      flags: { low_engagement: typeof engPct==='number'&&typeof followers==='number'&&engPct<1.0&&followers>10000, tiktok_id_only: !!(xp.tiktok&&/\\/\\d{10,}/.test(xp.tiktok)) },\n      dedup_key: dk\n    }\n  };\n}\n\n// Handle array or single item\nconst input = item.json;\nif (Array.isArray(input)) {\n  return input.map(entry => ({ json: normalize(entry) }));\n} else {\n  return { json: normalize(input) };\n}"
      },
      "typeVersion": 2
    },
    {
      "id": "946fa69c-5f24-4c02-9fa4-e14fc23756ca",
      "name": "AI Agent (Lookalike)",
      "type": "@n8n/n8n-nodes-langchain.agent",
      "position": [
        3264,
        1456
      ],
      "parameters": {
        "text": "=Analyze the following normalized creator profile and provide a structured analysis.\n\nCreator Profile:\n{{ JSON.stringify($json.normalized_profile, null, 2) }}\n\nRespond ONLY with this JSON structure, no markdown, no extra text:\n\n{\n  \"summary\": \"2-3 sentence overview of who this creator is and their positioning\",\n  \"strengths\": [\"Specific strength with data evidence\"],\n  \"concerns\": [\"Specific concern with data evidence\"],\n  \"audience_analysis\": { \"authenticity_assessment\": \"string\", \"engagement_quality\": \"low | medium | high\", \"engagement_notes\": \"string\" },\n  \"growth_analysis\": { \"trajectory\": \"declining | stagnant | steady | accelerating\", \"notes\": \"string\" },\n  \"content_analysis\": { \"content_style\": \"string\", \"niche_clarity\": \"weak | moderate | strong\", \"niche_notes\": \"string\" },\n  \"brand_fit\": { \"best_fit_categories\": [\"string\"], \"poor_fit_categories\": [\"string\"], \"campaign_types\": [\"string\"] },\n  \"flags\": [\"string\"],\n  \"recommended_action\": \"approve | review | reject\",\n  \"recommended_action_reason\": \"string\",\n  \"estimated_reach_per_post\": { \"low\": 0, \"high\": 0, \"basis\": \"string\" }\n}",
        "options": {
          "systemMessage": "You are an expert influencer marketing analyst with deep knowledge of Instagram metrics, creator monetization, audience authenticity signals, and brand partnership strategy. Always respond with valid JSON only \u2014 no markdown code blocks, no preamble, no explanation outside the JSON object."
        },
        "promptType": "define",
        "hasOutputParser": true
      },
      "typeVersion": 3.1
    },
    {
      "id": "8e8da4f7-704a-4432-bf46-d13436963325",
      "name": "HubSpot \u2014 Lookalike Creator",
      "type": "n8n-nodes-base.hubspot",
      "position": [
        3680,
        1456
      ],
      "parameters": {
        "email": "=",
        "options": {},
        "authentication": "appToken",
        "additionalFields": {}
      },
      "credentials": {
        "hubspotAppToken": {
          "name": "<your credential>"
        }
      },
      "typeVersion": 2.2
    },
    {
      "id": "330f7dcb-4cf1-4f5f-b87f-d6ff47a29809",
      "name": "Sticky Note1",
      "type": "n8n-nodes-base.stickyNote",
      "position": [
        1552,
        688
      ],
      "parameters": {
        "width": 752,
        "content": "## Find similar creators to your top performers and boost your brand visibility\n**Step by step workflow to discover lookalike creators with multi social (Instagram, Tiktok, Youtube, Twitter, Onlyfans, Twitch and more) data using the influencer.club API and add them to Hubspot**. [https://influencers.club/creatorbook/find-similar-creators-to-top-performers/)"
      },
      "typeVersion": 1
    },
    {
      "id": "ec6d791c-a379-41ac-af84-fc71ea2affc0",
      "name": "Enrich by Email",
      "type": "n8n-nodes-influencersclub.influencersClub",
      "onError": "continueErrorOutput",
      "position": [
        1360,
        1488
      ],
      "parameters": {
        "email": "={{ $json.Email }}"
      },
      "credentials": {
        "influencersClubApi": {
          "name": "<your credential>"
        }
      },
      "typeVersion": 1
    },
    {
      "id": "4bac64d4-7688-46b7-b87f-77d630c074a8",
      "name": "Find Similar Creators",
      "type": "n8n-nodes-influencersclub.influencersClub",
      "position": [
        2080,
        1456
      ],
      "parameters": {
        "platform": "={{ $json.main_platform }}",
        "resource": "creator",
        "operation": "findLookalikes",
        "filter_key": "username",
        "filter_value": "={{ $json.handle }}",
        "tiktokFilters": {},
        "twitchFilters": {},
        "twitterFilters": {},
        "youtubeFilters": {},
        "advancedFilters": {},
        "onlyfansFilters": {},
        "instagramFilters": {},
        "additionalOptions": {}
      },
      "credentials": {
        "influencersClubApi": {
          "name": "<your credential>"
        }
      },
      "typeVersion": 1
    },
    {
      "id": "8cd8d225-53e5-4e69-bd3b-d26d8e02de1c",
      "name": "Enrich by Handle (Full)",
      "type": "n8n-nodes-influencersclub.influencersClub",
      "onError": "continueErrorOutput",
      "position": [
        2752,
        1472
      ],
      "parameters": {
        "handle": "={{ $json.profile.username }}",
        "platform": "={{ $('Normalize').item.json.main_platform }}",
        "resource": "creator",
        "operation": "enrichByHandle",
        "tiktokFilters": {},
        "twitchFilters": {},
        "twitterFilters": {},
        "youtubeFilters": {},
        "onlyfansFilters": {},
        "instagramFilters": {},
        "additionalOptions": {}
      },
      "credentials": {
        "influencersClubApi": {
          "name": "<your credential>"
        }
      },
      "typeVersion": 1
    },
    {
      "id": "098c57ea-8a56-417c-85a4-5e332b7ca20b",
      "name": "Split Out",
      "type": "n8n-nodes-base.splitOut",
      "position": [
        2288,
        1456
      ],
      "parameters": {
        "options": {},
        "fieldToSplitOut": "accounts"
      },
      "typeVersion": 1
    }
  ],
  "active": false,
  "settings": {
    "binaryMode": "separate",
    "availableInMCP": false,
    "executionOrder": "v1"
  },
  "versionId": "175fc5f4-affe-40da-ab18-e923debf7731",
  "connections": {
    "Normalize": {
      "main": [
        [
          {
            "node": "Filter - Is Creator?",
            "type": "main",
            "index": 0
          }
        ]
      ]
    },
    "Split Out": {
      "main": [
        [
          {
            "node": "Loop Over Items (Lookalike)",
            "type": "main",
            "index": 0
          }
        ]
      ]
    },
    "Extract Email": {
      "main": [
        [
          {
            "node": "Enrich by Email",
            "type": "main",
            "index": 0
          }
        ]
      ]
    },
    "Enrich by Email": {
      "main": [
        [
          {
            "node": "Normalize",
            "type": "main",
            "index": 0
          }
        ],
        [
          {
            "node": "Stop and Error",
            "type": "main",
            "index": 0
          }
        ]
      ]
    },
    "HubSpot Trigger": {
      "main": [
        [
          {
            "node": "Get Contact by ID",
            "type": "main",
            "index": 0
          }
        ]
      ]
    },
    "Get Contact by ID": {
      "main": [
        [
          {
            "node": "Extract Email",
            "type": "main",
            "index": 0
          }
        ]
      ]
    },
    "AI Agent (Lookalike)": {
      "main": [
        [
          {
            "node": "HubSpot \u2014 Lookalike Creator",
            "type": "main",
            "index": 0
          },
          {
            "node": "Loop Over Items (Lookalike)",
            "type": "main",
            "index": 0
          }
        ]
      ]
    },
    "Filter - Is Creator?": {
      "main": [
        [
          {
            "node": "Find Similar Creators",
            "type": "main",
            "index": 0
          }
        ]
      ]
    },
    "Find Similar Creators": {
      "main": [
        [
          {
            "node": "Split Out",
            "type": "main",
            "index": 0
          }
        ]
      ]
    },
    "Enrich by Handle (Full)": {
      "main": [
        [
          {
            "node": "Normalize Profile (Lookalike)",
            "type": "main",
            "index": 0
          }
        ]
      ]
    },
    "OpenAI Model (Lookalike)1": {
      "ai_languageModel": [
        [
          {
            "node": "AI Agent (Lookalike)",
            "type": "ai_languageModel",
            "index": 0
          }
        ]
      ]
    },
    "Loop Over Items (Lookalike)": {
      "main": [
        [],
        [
          {
            "node": "Enrich by Handle (Full)",
            "type": "main",
            "index": 0
          }
        ]
      ]
    },
    "Normalize Profile (Lookalike)": {
      "main": [
        [
          {
            "node": "AI Agent (Lookalike)",
            "type": "main",
            "index": 0
          }
        ]
      ]
    },
    "Structured Output Parser (Lookalike)1": {
      "ai_outputParser": [
        [
          {
            "node": "AI Agent (Lookalike)",
            "type": "ai_outputParser",
            "index": 0
          }
        ]
      ]
    }
  }
}

Credentials you'll need

Each integration node will prompt for credentials when you import. We strip credential IDs before publishing — you'll add your own.

• hubspotAppToken
• hubspotDeveloperApi
• influencersClubApi
• openAiApi

About this workflow

How it works:

Source: https://n8n.io/workflows/13514/ — original creator credit. Request a take-down →

More AI & RAG workflows → · Browse all categories →

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